NOT YOUR BASIC Trademark

Serial Number: 99945553

NOT YOUR BASIC is a trademark filed by AX Beauty Brands Global LLC on July 16, 2026. The trademark is classified under Class 3 (Cosmetics & Cleaning). The application is currently pending registration.

Trademark Classes

Class 3 - Cosmetics & Cleaning

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

Owner Contact Info

AX Beauty Brands Global LLC (2 trademarks)

1400 Broadway, 18th FL
New York, NY 10018

Entity Type: 16

Legal Representation

Attorney of Record

Allyn Lynn Langford

3 trademarks filed View all →

Correspondence Address

Allyn Lynn Langford LAW OFFICE OF ALLYN LANGFORD PLLC

2741 S Honeysuckle Ln

Gilbert, AZ 85295

United States

Trademark Details

Filing Date

July 16, 2026

Registration Date

Not Registered

First Use Anywhere

February 1, 2026

First Use in Commerce

February 1, 2026

Goods & Services

(Based on Use) Eau de parfum; Non-medicated skin care preparation, namely, body mist; Non-medicated hair mists; Fragrances for personal use (Based on Intent to Use) Lip balm; Non-medicated serums for use on lips; Non-medicated lip care preparations; Perfumes in solid form; Body lotion; Body scrubs; Ampoules sold filled with beauty serums for use on the body; Body wash; Body oil; Non-medicated body care preparations, namely, body toners; Body masks; Air fragrance reed diffusers; Reed diffusers comprised of scented oils and also including reeds and a diffuser container