NOT ABOUT SPORTS
LIVE

Serial Number

99140415

Owner

Zuri Hall Enterprises, Inc.

Attorney

MIA SHEVETTE MITCHELL

First Use Date

Aug 10, 2021

Filing Date

Apr 16, 2025

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NOT ABOUT SPORTS Trademark

Serial Number: 99140415

NOT ABOUT SPORTS is a trademark filed by Zuri Hall Enterprises, Inc. on April 16, 2025. The trademark is classified under Class 41 (Education & Entertainment), Class 25 (Clothing), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Zuri Hall Enterprises, Inc. (7 trademarks)

468 N. Camden Drive
Beverly Hills, CA 90210

Entity Type: 03

Trademark Details

Filing Date

April 16, 2025

Registration Date

Not Registered

First Use Anywhere

August 10, 2021

First Use in Commerce

August 10, 2021

Published for Opposition

November 25, 2025

Goods & Services

Shirts for adults; Sweatshirts for adults; Headwear, namely, hats, caps, baseball hats

(Based on Use) Entertainment services in the nature of development, creation, production and post-production services of multimedia entertainment content; Providing online non-downloadable visual and audio recordings featuring in the fields of lifestyle, pop culture, personal development, and relationships via streaming platforms and social media; Entertainment services, namely, an ongoing series featuring athletes, entertainers, and public figures in non-sports-related settings for entertainment purposes provided through streaming platforms, on-demand video content platforms, and social media (Based on Intent to Use) Entertainment services in the nature of production of sponsored media content; Organizing, arranging, and conducting live and virtual events, panels, and interviews for educational and entertainment purposes events; Entertainment services in the nature of hosting social entertainment events; Entertainment services, namely, personal appearances by a media personality in the fields of culture, sports lifestyle, and personal growth

On-line retail store services featuring clothing, headwear, accessories, drinkware, printed goods, and card-based games; Brand concept and brand development services for corporate and individual clients

Filing History

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jul 21, 2026 EXRA
SOU EXTENSION 1 GRANTED
Jul 20, 2026 EX1G
SOU EXTENSION 1 FILED
Jul 20, 2026 EXT1
SOU TEAS EXTENSION RECEIVED
Jul 20, 2026 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jan 20, 2026 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Nov 25, 2025 NPUB
PUBLISHED FOR OPPOSITION
Nov 25, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Nov 19, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Oct 27, 2025 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Oct 24, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Oct 24, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Oct 24, 2025 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Sep 18, 2025 GNRN
NON-FINAL ACTION E-MAILED
Sep 18, 2025 GNRT
NON-FINAL ACTION WRITTEN
Sep 18, 2025 CNRT
ASSIGNED TO EXAMINER
Sep 11, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Aug 25, 2025 NWOS
APPLICATION FILING RECEIPT MAILED
Apr 16, 2025 MAFR
NEW APPLICATION ENTERED
Apr 16, 2025 NWAP