MORTLACH
LIVE

Serial Number

79401633

Owner

Diageo Scotland Limited

Attorney

Ritu Jain

Filing Date

Nov 23, 2023

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MORTLACH Trademark

Serial Number: 79401633 • Registration: 7691615

MORTLACH is a trademark filed by Diageo Scotland Limited on November 23, 2023. The trademark is classified under Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 42 (Computer & Scientific). The application is currently registered and active.

Owner Contact Info

Diageo Scotland Limited (99 trademarks)

11 Lochside Place
Edinburgh EH129HA , SC

Entity Type: 03

Trademark Details

Filing Date

November 23, 2023

Registration Date

February 18, 2025

Published for Opposition

December 31, 2024

Goods & Services

Downloadable digital files of avatars, images of avatars, photographs of avatars, image files of works of art, videos and audio recordings in the field of alcoholic and non-alcoholic beverage products used with blockchain technology authenticated by non-fungible tokens (NFTs); downloadable software for creating, modifying, and sharing images files of virtual goods, namely non-alcoholic and alcoholic beverages, clothing, footwear, headwear, fashion accessories, eyewear, jewellery and handbags for use online and in online virtual worlds; downloadable computer software for interactive online games for use via a global computer network and through wireless networks and electronic devices; downloadable software for engaging in social networking and interacting with online communities, accessing and streaming multimedia entertainment content, and for providing access to an online virtual environment, and downloadable software in the nature of a mobile application for users to browse and perform electronic transactions of retail consumer goods; downloadable computer software for the creation, production and modification of digital animated and non-animated designs and characters, avatars, digital overlays and skins for access and use in online environments, virtual online environments, and extended reality virtual environments; downloadable computer software and downloadable mobile application software for providing access to digital electronic content and experiences in a virtual environment including a metaverse, virtual reality, augmented reality, mixed reality, extended reality, or a combination thereof via an internet portal or other communication network; downloadable virtual and augmented reality software for providing access to digital electronic content and experiences pertaining to non-alcoholic and alcoholic beverages in a virtual environment; downloadable virtual reality software, mobile application virtual reality software for playing computer games featuring virtual worlds; virtual reality headsets and glasses; electronic devices being computers adapted for use in online virtual worlds; downloadable virtual and augmented reality software for marketing alcoholic and non-alcoholic beverage products for education, learning, entertainment purpose; downloadable software and mobile application software for providing a virtual marketplace; downloadable software and downloadable mobile application software for generating cryptographic keys for receiving and spending crypto assets; downloadable computer software for managing cryptocurrency transactions using blockchain technology; downloadable computer programs for the creation and trade of digital assets using blockchain-based software technology; downloadable computer software and downloadable mobile application software enabling the authentication, ownership, availability, sale and trading of digital assets; downloadable software and downloadable mobile application software for processing transactions related to crypto-assets, non-fungible tokens and other application tokens; downloadable software and downloadable mobile application software for use in electronically trading, storing, sending, receiving, accepting and transmitting crypto-assets, non-fungible tokens and other digital tokens; downloadable computer software and downloadable mobile application software for viewing images, videos and content relating to beverages, gaming, music, clothing, footwear, headwear, fashion accessories, eyewear, jewellery and handbags; downloadable electronic loyalty cards, incentive cards and reward cards; downloadable epayment software to allow users to perform electronic business transactions via a global computer network; downloadable 3D animation software for creating digital animation and special effects of images; downloadable augmented reality software for providing access to digital electronic content and experiences pertaining to non-alcoholic and alcoholic beverages in a virtual environment; downloadable computer chatbot software for simulating conversations; downloadable computer software featuring intelligent assistants for replying to questions from online retail store customers related to alcoholic and non-alcoholic beverages to create enhanced user experiences in response to user inquiries, instructions, and commands

Providing temporary use of non-downloadable software for creating digital and virtual media namely, digital and virtual assets in the form of images, photos, videos, file containing text, spreadsheets, and slide decks, relating to contents stored digitally and virtually; providing temporary use of online non- downloadable software for creating, modifying, and sharing image files of virtual goods created with blockchain-based software technology and smart contracts, in the nature of non-alcoholic and alcoholic beverages, clothing, footwear, headwear, fashion accessories, eyewear, jewellery and handbags for use online; creation online being graphic design of art works and digital images namely, non-alcoholic and alcoholic beverages and branded clothing, footwear, headwear, fashion accessories, eyewear, jewellery and handbags for use online; providing temporary use of non-downloadable computer software for creating, managing, storing, accessing, sending, receiving, exchanging, validating and selling digital assets, digital collectibles, digital tokens and non-fungible tokens (NFTs); authentication, issuance, validation and administering of digital certificates; research and development of new virtual goods for others; authentication of intangible assets using blockchain technology; hosting of an interactive website and computer application software for virtual reality game services; computer system analysis; software as a service (SaaS) featuring software for the marketing of alcoholic and non-alcoholic beverage products; software creation, development, programming and maintenance; electronic data storage via blockchain; data authentication in the field of alcoholic and non-alcoholic beverage products via blockchain; Providing online non-downloadable software development tools for creating blockchain-based applications provided by blockchain as a Service (BaaS); hosting a website featuring technology that enables internet users to create, bookmark, annotate, and publicly share data; software development, programming and maintenance; website creation and maintenance; hosting computer websites; providing temporary use of non-downloadable software for creating technology that enables internet users to create, bookmark, annotate, and publicly share data; computer services, namely, creating an online virtual environment for exchanging virtual collectibles, virtual goods, digital files, 3D resources and tokens; providing temporary use of online non-downloadable cognitive computing software for marketing alcoholic and non-alcoholic beverage products; design and development of computer software for chatbots; providing temporary use of online non-downloadable computer software for simulating conversations; platform as a service (PaaS) featuring computer software platforms for operating AI customer service centers via chatbot; providing of online non-downloadable software for providing access to virtual collectibles, non-fungible tokens and other application tokens

Entertainment and educational services, namely, providing on-line, non-downloadable virtual non-alcoholic and alcoholic beverages and clothing, footwear, headwear, fashion accessories, eyewear, jewellery and handbags for use in virtual environments for entertainment purposes; entertainment and educational services in the nature of organizing, arranging, and hosting simulated live musical performances by avatars in virtual worlds for entertainment purposes, art exhibition services and social entertainment events; virtual reality and interactive game services provided online from a global computer network and through wireless networks and electronic devices; hosting of virtual social entertainment events in the metaverse and virtual worlds; entertainment services, namely, provision of online non-downloadable virtual goods in the nature of digital works of art, photographs of alcoholic beverages, videos, and audio recordings featuring alcoholic and non-alcoholic beverage products for use in virtual worlds created for entertainment purposes; entertainment services, namely, providing online virtual reality game services featuring a virtual bar and restaurant offering virtual food and beverages; entertainment services, namely, conducting live and virtual workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; providing entertainment information on-line relating to crypto-assets for entertainment purposes; production of educational and entertainment multimedia content for use in the metaverse, virtual reality, augmented reality, mixed reality, extended reality, or a combination thereof.

Filing History

NOTIFICATION OF POSSIBLE OPPOSITION - PROCESSED BY IB
Jan 22, 2026 OPNX
NOTIFICATION OF POSSIBLE OPPOSITION SENT TO IB
Jan 7, 2026 OPNS
NOTIFICATION OF POSSIBLE OPPOSITION CREATED, TO BE SENT TO IB
Jan 7, 2026 OPNR
FINAL DECISION TRANSACTION PROCESSED BY IB
Sep 19, 2025 FINO
FINAL DISPOSITION NOTICE SENT TO IB
Sep 2, 2025 FICS
FINAL DISPOSITION PROCESSED
Sep 2, 2025 FIMP
FINAL DISPOSITION NOTICE CREATED, TO BE SENT TO IB
May 20, 2025 FICR
NOTICE OF REGISTRATION CONFIRMATION EMAILED
Feb 18, 2025 NRCC
REGISTERED-PRINCIPAL REGISTER
Feb 18, 2025 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 31, 2024 NPUB
PUBLISHED FOR OPPOSITION
Dec 31, 2024 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Dec 25, 2024 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Dec 4, 2024 CNSA
EXAMINER'S AMENDMENT ENTERED
Dec 4, 2024 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Dec 4, 2024 GNEN
EXAMINERS AMENDMENT E-MAILED
Dec 4, 2024 GNEA
EXAMINERS AMENDMENT -WRITTEN
Dec 4, 2024 CNEA
TEAS/EMAIL CORRESPONDENCE ENTERED
Oct 28, 2024 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Oct 28, 2024 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Oct 28, 2024 TROA
REFUSAL PROCESSED BY IB
Sep 15, 2024 RFNT
NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Aug 27, 2024 RFCS
REFUSAL PROCESSED BY MPU
Aug 27, 2024 RFRR
NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Aug 25, 2024 RFCR
NON-FINAL ACTION WRITTEN
Aug 24, 2024 CNRT
ASSIGNED TO EXAMINER
Aug 17, 2024 DOCK
APPLICATION FILING RECEIPT MAILED
Aug 16, 2024 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Aug 16, 2024 NWOS
LIMITATION FROM ORIGINAL APPLICATION ENTERED
Aug 16, 2024 LIMI
SN ASSIGNED FOR SECT 66A APPL FROM IB
Aug 8, 2024 REPR