MOBILE SHOPPING BUDDY MIDAX INFINITE POSSIBILITIES Trademark

Mobile application for consumers that allows the user to create shopping lists, to obtain and redeem electronic coupons, to order and purchase goods for delivery or in-store pick-up, to make electronic payments for the purchase of goods, and to participate in consumer loyalty programs; software application for retailers to provide a consumer loyalty program, to record individual consumer purchases, to target offers to a consumer based on his or her buying preferences and history, to create and manage promotional campaigns, to issue points and rewards to consumers participating in a consumer loyalty program, and to analyze data collected from consumers participating in a consumer loyalty program for the purpose of improving marketing