Serial Number
78550352
Owner
NATIONAL DAIRY COUNCILAttorney
LISA DACOSTAFirst Use Date
Jan 1, 2004
Filing Date
Jan 19, 2005
MILK: THE POWER BEHIND THE PLAY Trademark
Serial Number: 78550352 • Registration: 3038086
Trademark Classes
Class 41 - Education & Entertainment
Education; providing of training; entertainment; sporting and cultural activities
Class 16 - Paper Goods
Paper and cardboard; printed matter; bookbinding material; photographs; stationery
Class 35 - Advertising & Business
Advertising; business management; business administration; office functions
Owner Contact Info
Legal Representation
Trademark Details
Filing Date
January 19, 2005
Registration Date
January 3, 2006
First Use Anywhere
January 1, 2004
First Use in Commerce
January 1, 2004
Published for Opposition
October 11, 2005
Cancellation Date
October 19, 2012
Goods & Services
Educational and entertainment services, namely, training and educating through courses and after-school programs featuring sports celebrities, school administrators and teachers, children and parents about dairy, nutrition and physical fitness
Printed marketing, merchandising and promotional materials, namely, posters and brochures promoting the benefits of dairy, nutrition and physical fitness to school administrators and teachers, children and parents
Advertising and business services, namely, developing promotional campaigns for dairy producers and dairy product producers by promoting the importance of dairy, nutrition and physical fitness to school administrators and teachers, children and parents; association services, namely, promoting the interests of dairy producers and dairy product producers regarding the benefits of dairy, nutrition and physical fitness to school administrators and teachers, children and parents
