TrademarkDir
MECHANIC'S CHOICE
LIVE

Serial Number

77328672

Owner

Rivera Primo, Inc.

Attorney

Kenneth L. Green

First Use Date

Feb 1, 2008

Filing Date

Nov 13, 2007

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MECHANIC'S CHOICE Trademark

Serial Number: 77328672 • Registration: 3603628

MECHANIC'S CHOICE is a trademark filed by Rivera Primo, Inc. on November 13, 2007. The trademark is classified under Class 12 (Vehicles). The application is currently registered and active.

Owner Contact Info

Rivera Primo, Inc. (9 trademarks)

12450 Whittier Blvd.
Whittier, CA 90602

Entity Type: 03

SANTA BARBARA RACING SCIENCE D.B.A. RIVERA PRIMO (5 trademarks)

3820 STATE STREET
SANTA BARBARA, CA 93105

Entity Type: 03

Trademark Details

Filing Date

November 13, 2007

Registration Date

April 7, 2009

First Use Anywhere

February 1, 2008

First Use in Commerce

February 1, 2008

Published for Opposition

May 20, 2008

Goods & Services

Parts of Motorcycles, namely, Clutch Plates, and Fork Bearings

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Sep 18, 2019 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Sep 18, 2019 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Sep 18, 2019 89AG
TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED
Sep 17, 2019 EROP
POST REGISTRATION ACTION MAILED - SEC. 8 & 9
Sep 10, 2019 PR89
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sep 10, 2019 APRE
TEAS SECTION 8 & 9 RECEIVED
Jul 30, 2019 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Apr 7, 2018 REM2
NOTICE OF ACCEPTANCE OF SEC. 8 - E-MAILED
Mar 31, 2015 NAS8
REGISTERED - SEC. 8 (6-YR) ACCEPTED
Mar 31, 2015 8.OK
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Mar 31, 2015 APRE
TEAS SECTION 8 RECEIVED
Mar 30, 2015 ES8R
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Dec 17, 2014 ASGN
REGISTERED-PRINCIPAL REGISTER
Apr 7, 2009 R.PR
LAW OFFICE REGISTRATION REVIEW COMPLETED
Mar 4, 2009 REGV
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Mar 2, 2009 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Feb 24, 2009 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Feb 24, 2009 AITU
USE AMENDMENT FILED
Feb 9, 2009 IUAF
TEAS STATEMENT OF USE RECEIVED
Feb 9, 2009 EISU
NOA MAILED - SOU REQUIRED FROM APPLICANT
Aug 12, 2008 NOAM
PUBLISHED FOR OPPOSITION
May 20, 2008 PUBO
NOTICE OF PUBLICATION
Apr 30, 2008 NPUB
LAW OFFICE PUBLICATION REVIEW COMPLETED
Apr 11, 2008 PREV
ASSIGNED TO LIE
Apr 11, 2008 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Apr 1, 2008 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Mar 15, 2008 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Mar 14, 2008 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Mar 14, 2008 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Feb 7, 2008 GNRN
NON-FINAL ACTION E-MAILED
Feb 7, 2008 GNRT
NON-FINAL ACTION WRITTEN
Feb 7, 2008 CNRT
ASSIGNED TO EXAMINER
Feb 1, 2008 DOCK
NEW APPLICATION ENTERED
Nov 16, 2007 NWAP

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