MASTERCARD. THE LIFESTYLE CARD Trademark

facilitation of travel, namely, electronic ticketing and transportation services involving use of a smart card

Magnetic encoded cards and cards containing an integrated circuit chip, namely, smart cards; multi-application computer software operating systems for use with smart cards; smart card readers; computer software designed to enable smart cards to interact with terminals and readers; telecommunications equipment, namely, point of sale transaction terminals and computer software for transmitting, displaying and storing transaction, identification and financial information

Financial services, namely, providing credit card, debit card, charge card and stored value smart card services, electronic funds and currency transfer services, electronic payments services; prepaid telephone calling card services, cash disbursement services, and transaction authorization and settlement services; value exchange services, namely the secure exchange of value, including electronic cash, over public computer networks to facilitate electronic commerce; electronic funds transfer, smart cards and electronic cash services, namely, currency exchange in a secure environment over global electronic communications networks; the provision of authentication and verification of secured value exchange transactions over computer networks including the global electronic communications network

promoting the goods and services of others through incentive and loyalty programs; providing an interactive web site featuring information in the field of financial services, namely, credit card, debit card, and stored value smart card services

maintaining files and records containing the medical history and medical condition of individuals within a smart card; providing medical information