MAKING LIFE ON THE WATER FUN AND EASY SINCE 1976

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Serial Number

90003896

Owner

CWI, LLC

Attorney

Nicholas G. de la Torre

First Use Date

May 10, 2025

Filing Date

Jun 16, 2020

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MAKING LIFE ON THE WATER FUN AND EASY SINCE 1976 Trademark

Serial Number: 90003896 • Registration: 7985865

MAKING LIFE ON THE WATER FUN AND EASY SINCE 1976 is a trademark filed by CWI, LLC on June 16, 2020. The trademark is classified under Class 35 (Advertising & Business). The application is currently registered and active.

Trademark Classes

Class 35 - Advertising & Business

Advertising; business management; business administration; office functions

Owner Contact Info

CWI, LLC (143 trademarks)

2 Marriott Drive
LINCOLNSHIRE, IL 60069

Entity Type: 16

CWI, INC. (243 trademarks)

Lincolnshire, IL 60069

Entity Type: 03

Legal Representation

Attorney of Record

Nicholas G. de la Torre

963 trademarks filed View all →

Correspondence Address

Nicholas G. de la Torre NEAL & MCDEVITT, LLC

2801 Lakeside Drive, Suite 201

Bannockburn, IL 60015

United States

Trademark Details

Filing Date

June 16, 2020

Registration Date

October 14, 2025

First Use Anywhere

May 10, 2025

First Use in Commerce

May 10, 2025

Published for Opposition

June 7, 2022

Goods & Services

Retail and on-line retail store services featuring fishing equipment, supplies and accessories, clothing, headwear, electronics, marine electronics, boats, marine and boating equipment, supplies and accessories, watersports equipment and accessories, kayaks and accessories, paddleboards and accessories

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Oct 14, 2025 NRCC

REGISTERED-PRINCIPAL REGISTER

Oct 14, 2025 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Sep 19, 2025 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Sep 19, 2025 CNPR

STATEMENT OF USE PROCESSING COMPLETE

Aug 12, 2025 SUPC

USE AMENDMENT FILED

Aug 4, 2025 IUAF

TEAS STATEMENT OF USE RECEIVED

Aug 4, 2025 EISU

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Feb 4, 2025 EXRA

SOU EXTENSION 5 GRANTED

Feb 4, 2025 EX5G

SOU EXTENSION 5 FILED

Feb 3, 2025 EXT5

SOU TEAS EXTENSION RECEIVED

Feb 3, 2025 EEXT

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jul 31, 2024 EXRA

SOU EXTENSION 4 GRANTED

Jul 31, 2024 EX4G

SOU EXTENSION 4 FILED

Jul 31, 2024 EXT4

SOU TEAS EXTENSION RECEIVED

Jul 31, 2024 EEXT

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 2, 2024 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 2, 2024 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 2, 2024 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 2, 2024 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 2, 2024 COAR

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 27, 2024 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 27, 2024 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 27, 2024 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 27, 2024 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 27, 2024 COAR

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Feb 3, 2024 EXRA

SOU EXTENSION 3 GRANTED

Feb 1, 2024 EX3G

SOU EXTENSION 3 FILED

Feb 1, 2024 EXT3

SOU TEAS EXTENSION RECEIVED

Feb 1, 2024 EEXT

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jul 29, 2023 EXRA

SOU EXTENSION 2 GRANTED

Jul 27, 2023 EX2G

SOU EXTENSION 2 FILED

Jul 27, 2023 EXT2

SOU TEAS EXTENSION RECEIVED

Jul 27, 2023 EEXT

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

May 2, 2023 EXRA

SOU EXTENSION 1 GRANTED

May 1, 2023 EX1G

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Apr 19, 2023 ASGN

ITU OFFICE ACTION ISSUED FOR EXTENSION REQUEST

Apr 6, 2023 INCE

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Feb 21, 2023 AITU

SOU EXTENSION 1 FILED

Feb 2, 2023 EXT1

SOU TEAS EXTENSION RECEIVED

Feb 2, 2023 EEXT

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Aug 2, 2022 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Jun 7, 2022 NPUB

PUBLISHED FOR OPPOSITION

Jun 7, 2022 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

May 18, 2022 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Apr 29, 2022 CNSA

TEAS/EMAIL CORRESPONDENCE ENTERED

Apr 1, 2022 TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Apr 1, 2022 CRFA

ASSIGNED TO LIE

Mar 31, 2022 ALIE

TEAS REQUEST FOR RECONSIDERATION RECEIVED

Mar 28, 2022 ERFR

NOTIFICATION OF FINAL REFUSAL EMAILED

Sep 26, 2021 GNFN

FINAL REFUSAL E-MAILED

Sep 26, 2021 GNFR

FINAL REFUSAL WRITTEN

Sep 26, 2021 CNFR

TEAS/EMAIL CORRESPONDENCE ENTERED

Aug 27, 2021 TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Aug 26, 2021 CRFA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Aug 26, 2021 TROA

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Feb 26, 2021 GNRN

NON-FINAL ACTION E-MAILED

Feb 26, 2021 GNRT

NON-FINAL ACTION WRITTEN

Feb 26, 2021 CNRT

TEAS/EMAIL CORRESPONDENCE ENTERED

Feb 5, 2021 TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Feb 5, 2021 CRFA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Feb 5, 2021 TROA

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Oct 4, 2020 GNRN

NON-FINAL ACTION E-MAILED

Oct 4, 2020 GNRT

NON-FINAL ACTION WRITTEN

Oct 4, 2020 CNRT

ASSIGNED TO EXAMINER

Sep 18, 2020 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jul 14, 2020 NWOS

NEW APPLICATION ENTERED

Jun 19, 2020 NWAP

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