TrademarkDir
MAKE IT MINE
LIVE

Serial Number

98748167

Owner

Brookdale Senior Living Inc.

Attorney

Katherine Todd

First Use Date

Oct 23, 2019

Filing Date

Sep 12, 2024

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MAKE IT MINE Trademark

Serial Number: 98748167 • Registration: 8098549

MAKE IT MINE is a trademark filed by Brookdale Senior Living Inc. on September 12, 2024. The trademark is classified under Class 9 (Computers & Electronics), Class 41 (Education & Entertainment). The application is currently registered and active.

Owner Contact Info

Brookdale Senior Living Inc. (45 trademarks)

Suite 200
Brentwood, TN 37027

Entity Type: 03

Trademark Details

Filing Date

September 12, 2024

Registration Date

January 13, 2026

First Use Anywhere

October 23, 2019

First Use in Commerce

October 23, 2019

Published for Opposition

November 25, 2025

Goods & Services

Entertainment services, namely, providing a website featuring non-downloadable videos in a series featuring information about personalizing space in senior living communities; Entertainment services, namely, an ongoing video series featuring information about personalizing space in senior living communities provided through the Internet; providing an online non-downloadable video series in the field of personal stories; providing an online non-downloadable video series on senior residential retirement; providing an online non-downloadable video series on independent living; providing an online non-downloadable video series on assisted living; providing an online non-downloadable video series on nursing home facilities; providing an online non-downloadable video series on long term care facilities; providing a website featuring non-downloadable videos in a series on senior residential retirement; providing a website featuring non-downloadable videos in a series on independent living; providing a website featuring non-downloadable videos in a series on assisted living; providing a website featuring non-downloadable videos in a series on nursing home facilities

downloadable video series featuring personal stories via the Internet; downloadable video series on senior residential retirement; downloadable video series on independent living; downloadable video series on assisted living; downloadable video series on nursing home facilities; downloadable video series on long term care facilities

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Jan 13, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Jan 13, 2026 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Nov 25, 2025 NPUB
PUBLISHED FOR OPPOSITION
Nov 25, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Nov 19, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Oct 28, 2025 CNSA
EXAMINER'S AMENDMENT ENTERED
Oct 28, 2025 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Oct 28, 2025 GNEN
EXAMINERS AMENDMENT E-MAILED
Oct 28, 2025 GNEA
EXAMINERS AMENDMENT -WRITTEN
Oct 28, 2025 CNEA
TEAS/EMAIL CORRESPONDENCE ENTERED
Sep 16, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Sep 15, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Sep 15, 2025 TROA
APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Jun 4, 2025 XELG
APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Jun 4, 2025 XELR
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 13, 2025 GNRN
NON-FINAL ACTION E-MAILED
Mar 13, 2025 GNRT
NON-FINAL ACTION WRITTEN
Mar 13, 2025 CNRT
ASSIGNED TO EXAMINER
Mar 13, 2025 DOCK
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Feb 18, 2025 TCCA
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Feb 18, 2025 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Feb 18, 2025 COAR
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 29, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 29, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 29, 2025 REAP
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Jan 24, 2025 CHAN
ASSIGNED TO LIE
Jan 24, 2025 ALIE
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Jan 14, 2025 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jan 14, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 14, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 14, 2025 REAP
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sep 12, 2024 NWOS
NEW APPLICATION ENTERED
Sep 12, 2024 NWAP

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