LUCET Trademark

Serial Number: 99345461

LUCET is a trademark filed by New Directions Behavioral Health, L.L.C. on August 19, 2025. The trademark is classified under Class 9 (Computers & Electronics), Class 42 (Computer & Scientific), Class 44 (Medical Services), Class 35 (Advertising & Business). The application is currently pending registration.

Trademark Classes

Class 9 - Computers & Electronics

Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments

Class 42 - Computer & Scientific

Scientific and technological services; industrial analysis and research services

Class 44 - Medical Services

Medical services; veterinary services; hygienic and beauty care for human beings or animals

Class 35 - Advertising & Business

Advertising; business management; business administration; office functions

Owner Contact Info

New Directions Behavioral Health, L.L.C.

6100 Sprint Parkway, Suite 200
Overland Park, KS 66211

Entity Type: 16

Legal Representation

Attorney of Record

Katharine F. Rowe

2,192 trademarks filed View all →

Correspondence Address

Katharine F. Rowe Smith, Gambrell & Russell LLP

50 N. Laura Street, Suite 2600

Jacksonville, FL 32202

United States

Trademark Details

Filing Date

August 19, 2025

Registration Date

Not Registered

Published for Opposition

September 8, 2026

Goods & Services

Software as a service (SAAS) services featuring software to provide the infrastructure for and optimize access to behavioral health care to enable members of health plans to navigate the behavioral health care system of providers, facilities, and specialty care programs

Providing behavioral health care business navigation services and customer service for health plans, employers, and providers, namely, connecting plan members to care with appropriate behavioral health care providers, facilities, and programs by assisting with provider access, appointment scheduling, and related information

Downloadable mobile applications to provide the infrastructure for and optimize access to behavioral health care to enable members of health plans to navigate the behavioral health care system of providers, facilities, and specialty care programs

Providing health care services on behalf of employers and health plan providers, namely, providing behavioral health evaluations to health plan members that enable members of health plans to navigate the behavioral health care system of providers, facilities, and specialty care programs, and providing information related thereto