LONGER. HEALTHIER. BETTER. Trademark

Serial Number: 98502398 • Registration: 7653405

LONGER. HEALTHIER. BETTER. is a trademark filed by JOHN HANCOCK LIFE INSURANCE COMPANY (U.S.A.) on April 16, 2024. The trademark is classified under Class 36 (Insurance & Financial), Class 41 (Education & Entertainment). The application is currently registered and active.

Trademark Classes

Class 36 - Insurance & Financial

Insurance; financial affairs; monetary affairs; real estate affairs

Class 41 - Education & Entertainment

Education; providing of training; entertainment; sporting and cultural activities

Owner Contact Info

JOHN HANCOCK LIFE INSURANCE COMPANY (U.S.A.) (171 trademarks)

200 Berkeley Street
Boston, MA 02116

Entity Type: 03

Legal Representation

Attorney of Record

Kenneth D. Suzan

1,579 trademarks filed View all →

Correspondence Address

Kenneth D. Suzan Barnes & Thornburg LLP

225 South Sixth Street

Suite 2800

Minneapolis, MN 55402

United States

Trademark Details

Filing Date

April 16, 2024

Registration Date

January 14, 2025

First Use Anywhere

October 27, 2023

First Use in Commerce

October 27, 2023

Published for Opposition

November 26, 2024

Goods & Services

Provision of health and wellness education, namely, providing classes and instruction in the field of longevity, health and wellness to people of all ages; Education services, namely, providing on-line courses in the field of longevity, health and wellness; Educational services, namely, conducting programs in the field of longevity, health and wellness

Insurance services, namely, issuing, administering, and underwriting life insurance; insurance underwriting and insurance administration services for life insurance programs that include a wellness program