LIVEOPS BUILDER Trademark

Downloadable computer software for creating, managing, tracking, and measuring online marketing and advertising campaigns, namely, software designed to assist gaming publishers in generating lists of permission-based electronic mail addresses and other customer information, and in creating, scheduling, and distributing customized electronic mail communications, announcements, and promotions to video game players; Downloadable computer software for marketing services, namely, supporting and managing a marketing platform for the creation, sending, optimizing and targeting of bulk electronic mail, advertising and promotional campaigns, and for promotion of video games; Downloadable software development kits (SDK)

Providing a website featuring non-downloadable software for marketing services, namely, a marketing platform for creating, customizing, and optimizing marketing campaigns via electronic mail communications, text notifications, in-game notifications, and similar mobile and browser alerts for video games; Providing temporary use of on-line non-downloadable software for creating, managing, tracking, and measuring online marketing and advertising campaigns, namely, software designed to assist gaming publishers in generating lists of permission-based electronic mail addresses and other customer information, and in creating, scheduling, and distributing customized electronic mail communications, announcements, and promotions to video game players; Software as a service (SAAS) services featuring software for creating, managing, tracking, and measuring online marketing and advertising campaigns, namely, software designed to assist gaming publishers in generating lists of permission-based electronic mail addresses and other customer information, and in creating, scheduling, and distributing customized electronic mail communications, announcements, and promotions to video game players