LIFT OR FADE
LIVE

Serial Number

99372133

Owner

StrengthRx, LLC

Filing Date

Sep 3, 2025

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LIFT OR FADE Trademark

Serial Number: 99372133

LIFT OR FADE is a trademark filed by StrengthRx, LLC on September 3, 2025. The trademark is classified under Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 25 (Clothing). The application is currently pending registration.

Owner Contact Info

StrengthRx, LLC (7 trademarks)

3284 Crosspark Rd, Ste C PMB 323
Coralville, IA 52241

Entity Type: 16

Trademark Details

Filing Date

September 3, 2025

Registration Date

Not Registered

Published for Opposition

March 24, 2026

Goods & Services

Downloadable mobile applications for strength training featuring urgency-based motivation markers in the nature of streak tracking and accountability reminders incorporating gamification elements; downloadable software promoting immediate action in fitness through progress tracking and motivational reinforcement reward systems

Athletic apparel, namely, shirts, shorts, pants, and headwear; clothing, namely, T-shirts, tank tops, sweatshirts and hooded sweatshirts

Providing online fitness instruction and a continuing educational programs emphasizing immediate action and discipline in the field of strength training; educational services featuring motivational content in the nature of providing classes, seminars, and workshops, about the binary choice between progress and decline; online fitness programs in the nature of providing fitness classes delivered through digital platforms promoting consistent strength-training habits

Filing History

NOA E-MAILED - SOU REQUIRED FROM APPLICANT
May 19, 2026 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Mar 24, 2026 NPUB
PUBLISHED FOR OPPOSITION
Mar 24, 2026 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Mar 18, 2026 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Feb 27, 2026 CNSA
EXAMINER'S AMENDMENT ENTERED
Feb 27, 2026 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Feb 27, 2026 GNEN
EXAMINERS AMENDMENT E-MAILED
Feb 27, 2026 GNEA
EXAMINERS AMENDMENT -WRITTEN
Feb 27, 2026 CNEA
PRELIMINARY/VOLUNTARY AMENDMENT - ENTERED
Feb 2, 2026 AMPX
TEAS VOLUNTARY AMENDMENT RECEIVED
Feb 2, 2026 PARI
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jan 27, 2026 GNRN
NON-FINAL ACTION E-MAILED
Jan 27, 2026 GNRT
NON-FINAL ACTION WRITTEN
Jan 27, 2026 CNRT
ASSIGNED TO EXAMINER
Jan 23, 2026 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jan 22, 2026 NWOS
APPLICATION FILING RECEIPT MAILED
Sep 3, 2025 MAFR
NEW APPLICATION ENTERED
Sep 3, 2025 NWAP