LAUGHTER IS THE BEST COSMETIC
LIVE

Serial Number

87125914

Owner

Benefit Cosmetics LLC

Attorney

Sarah Bruno

Filing Date

Aug 3, 2016

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LAUGHTER IS THE BEST COSMETIC Trademark

Serial Number: 87125914 • Registration: 5156101

LAUGHTER IS THE BEST COSMETIC is a trademark filed by Benefit Cosmetics LLC on August 3, 2016. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 44 (Medical Services), Class 18 (Leather Goods), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Benefit Cosmetics LLC (2 trademarks)

225 Bush Street, FL20
San Francisco, CA 94104

Entity Type: 16

Trademark Details

Filing Date

August 3, 2016

Registration Date

March 7, 2017

Published for Opposition

December 20, 2016

Goods & Services

Beauty gels; Beauty masks; Blush; Body powder; Compacts containing make-up; Concealers; Cosmetics; Eye shadow; Eyebrow colors; Eyebrow cosmetics; Eyebrow gel; Eyebrow pencils; Eyeliner; Eyeliner pencils; Facial beauty masks; Facial cleansers; Facial concealer; Facial lotion; Facial make-up; Facial make-up, namely, primer; Facial make-up, namely, concealer; Facial make-up, namely, highlighter; Facial moisturizers; Fragrances and perfumery; Lip balm; Lip gloss; Lipstick; Make-up; Make-up kits comprised of bronzing powder; Make-up foundations; Make-up pencils; Make-up powder; Make-up primer; Make-up removing preparations; Mascara; Non-medicated skin care creams and lotions; Non-medicated skin care preparations; Non-medicated skin creams; Non-medicated skin toners; Sunscreen preparations; Cosmetic pencils; Cosmetics and make-up; Cosmetics sold as an integral component of non-medicated skincare preparations; Eye make-up; Eye pencils; Foundation make-up; Lip stains

Airbrush skin tanning services for humans for cosmetic purposes; Beauty analysis to determine cosmetics that are best suited to particular individuals; Beauty consultation services; Beauty consultation services in the selection and use of cosmetics, fragrances, beauty aids, personal care products, and bath, body and beauty products; Beauty salon services; Beauty spa services, namely, cosmetic body care; Beauty treatment services especially for eyelashes; Body waxing services; Body waxing services for hair removal in humans; Body waxing services for the human body; Cosmetic body care services; Cosmetic eyebrow care services; Cosmetic eyebrow care services in the nature of eyebrow shaping; Cosmetic eyebrow care services in the nature of tinting; Cosmetic eyebrow care services in the nature of eyebrow design; Cosmetic face care services; Cosmetic skin care services; Cosmetic skin care services, namely, facials; Depilatory hair removal services; Depilatory waxing; Eyebrow threading services; Hygienic and beauty care; Make-up application services; Manicure services; Massages; Pedicure services; Skin tanning service for humans for cosmetic purposes; Tanning salons; Cosmetic hair removal by means of waxing; Cosmetic hair removal by means of tweezing; Cosmetic hair removal by means of threading; Cosmetic services, namely, non-permanent hair removal; Personal hair removal services

Cosmetic cases sold empty; Cosmetic carrying cases sold empty; Key cases; Luggage tags; Overnight cases; Tote bags; Travel cases; Vanity cases, not fitted; Toiletry cases sold empty

Retail department store services; Retail shops featuring cosmetics; Retail stores featuring cosmetics; Retail cosmetics stores; Providing a website used to place on-line commercial orders in the field of cosmetics

Filing History

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Mar 7, 2026 REM2
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 9, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 9, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 9, 2025 REAP
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Sep 7, 2023 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Sep 7, 2023 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Sep 7, 2023 APRE
TEAS SECTION 8 & 15 RECEIVED
Mar 7, 2023 E815
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Mar 7, 2022 REM1
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Jul 20, 2021 TCCA
REGISTERED-PRINCIPAL REGISTER
Mar 7, 2017 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 20, 2016 NPUB
PUBLISHED FOR OPPOSITION
Dec 20, 2016 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Nov 30, 2016 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Nov 7, 2016 CNSA
ASSIGNED TO EXAMINER
Nov 7, 2016 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Aug 8, 2016 NWOS
NEW APPLICATION ENTERED
Aug 6, 2016 NWAP