KEEP IT SMART

LIVE

Serial Number

97744128

Owner

Energy Brands Inc.

Attorney

Jonathan A. Weeks

First Use Date

Jun 27, 2025

Filing Date

Jan 6, 2023

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KEEP IT SMART Trademark

Serial Number: 97744128 • Registration: 8161695

KEEP IT SMART is a trademark filed by Energy Brands Inc. on January 6, 2023. The trademark is classified under Class 32 (Light Beverages). The application is currently registered and active.

Trademark Classes

Class 32 - Light Beverages

Beers; mineral and aerated waters and other non-alcoholic beverages; fruit beverages

Owner Contact Info

Energy Brands Inc.

One Coca-Cola Plaza
Atlanta, GA 30313

Entity Type: 03

Legal Representation

Attorney of Record

Jonathan A. Weeks

217 trademarks filed View all →

Correspondence Address

Jonathan A. Weeks

ONE COCA-COLA PLAZA

ATLANTA, GA 30313

United States

Trademark Details

Filing Date

January 6, 2023

Registration Date

March 3, 2026

First Use Anywhere

June 27, 2025

First Use in Commerce

June 27, 2025

Published for Opposition

December 19, 2023

Goods & Services

Non-alcoholic beverages, namely, drinking water, bottled drinking water, drinking water containing electrolytes, drinking water containing antioxidants, flavored water, flavored enhanced water, bottled drinking water containing antioxidants, bottled alkaline water, carbonated water; non-alcoholic water-based beverages containing tea extracts, fruit extracts and herbal extracts; non-alcoholic water beverages with tea flavor

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED

Mar 3, 2026 NRCC

REGISTERED-PRINCIPAL REGISTER

Mar 3, 2026 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Feb 11, 2026 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Feb 11, 2026 CNPR

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Jan 9, 2026 EXRA

STATEMENT OF USE PROCESSING COMPLETE

Jan 8, 2026 SUPC

SOU EXTENSION 2 GRANTED

Jan 8, 2026 EX2G

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Jan 8, 2026 AITU

USE AMENDMENT FILED

Jul 3, 2025 IUAF

TEAS STATEMENT OF USE RECEIVED

Jul 3, 2025 EISU

SOU EXTENSION RECEIVED WITH TEAS PETITION

Jul 3, 2025 TPEX

NOTICE OF REVIVAL - E-MAILED

Jul 3, 2025 NREV

PETITION TO REVIVE-GRANTED

Jul 3, 2025 PETG

TEAS PETITION TO REVIVE RECEIVED

Jul 3, 2025 PROA

SOU EXTENSION 2 FILED

Feb 12, 2025 EXT2

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Aug 12, 2024 EXRA

SOU EXTENSION 1 GRANTED

Aug 12, 2024 EX1G

SOU EXTENSION 1 FILED

Aug 12, 2024 EXT1

SOU TEAS EXTENSION RECEIVED

Aug 12, 2024 EEXT

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Feb 13, 2024 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Dec 19, 2023 NPUB

PUBLISHED FOR OPPOSITION

Dec 19, 2023 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Nov 29, 2023 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Nov 11, 2023 CNSA

EXAMINER'S AMENDMENT ENTERED

Nov 11, 2023 XAEC

NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED

Nov 11, 2023 GNEN

EXAMINERS AMENDMENT E-MAILED

Nov 11, 2023 GNEA

EXAMINERS AMENDMENT -WRITTEN

Nov 11, 2023 CNEA

ASSIGNED TO EXAMINER

Sep 29, 2023 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jan 30, 2023 NWOS

NEW APPLICATION ENTERED

Jan 10, 2023 NWAP

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