K KNOWLURA Trademark

Advertising and marketing; Business administration services; Business consulting services in the field of education, namely, educational institution wide evaluation of educational programs, student demographics, area population, population earnings, population media habits, organizational marketing potentials, occupational growth, occupational replacement rates, labor forecasts and statistics, competitive education costs and fees, student enrollment and graduation/completion statistics; Business consulting services in the field of education, featuring improvement of student recruitment, student retention and graduation rates, and education enrollment management services featuring lead follow-up, marketing services, student data analysis and program data analysis; Business consulting services in the field of education, namely, to improve the process for recruiting, enrolling and retaining students in appropriate educational institutions and programs; Business management; Business management in the field of education relating to the recruitment, enrollment, retention, forecasting and development of students from inquiry stage through to graduation on behalf of educational providers; Business management consulting, strategic planning and business advisory services provided to educational establishments, namely, strategic business management and business advice services, and consulting services including audience understanding, market segment optimization, surveys, interview, recruitment process audits, mystery shopping, historical data analysis, retrieving competitive information, job market demand analysis and customized service packages; Marketing consulting, namely, analysis of emerging market opportunity for new educational programming, including competitive programming, labor forecasts and statistics, occupational forecasts and statistics and feeder programs for degree completion; Marketing consulting, namely, digital marketing services for online educational program and enrollment management; Recruitment of students for higher education institutions; Business administration services in the field of education, namely, administrative services relating to recruiting, enrollment, retention, forecasting and development of students on behalf of educational providers including schools, colleges and universities; Development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications

Application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software and web sites of others in the fields of education to provide information and advice to educational providers regarding the recruitment, enrollment, retention, forecasting and development of students; Computer programming services for college recruiting, enrollment, retention, forecasting and student development office management, and for providing management advice for college admissions officers; Computer programming services for developing, implementing, and providing a non-downloadable web-based application program for others for generating reports, importing student prospect data from student information systems, testing services, and other sources, scheduling and tracking targeted mailings and e-mail campaigns, conducting surveys, and generating reports and frequency tabulations from the survey data; Computer services, namely, hosting and maintaining an on-line web site for others for enrollment management, marketing and online educational program management; Computer software consulting; Consulting services in the fields of selection, implementation and use of computer hardware and software systems for others; Hosting the web sites of others on a computer server for a global computer network; Web site hosting services