TrademarkDir
"IT'S THE WATER"
LIVE

Serial Number

98788261

Owner

Pabst Brewing Company, LLC

Attorney

Brian J. Focarino

First Use Date

Nov 12, 2025

Filing Date

Oct 7, 2024

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"IT'S THE WATER" Trademark

Serial Number: 98788261 • Registration: 8451821

"IT'S THE WATER" is a trademark filed by Pabst Brewing Company, LLC on October 7, 2024. The trademark is classified under Class 33 (Wine & Spirits). The application is currently registered and active.

Owner Contact Info

Pabst Brewing Company, LLC (2 trademarks)

711 Broadway, Floor 6
San Antonio, TX 78215

Entity Type: 16

Trademark Details

Filing Date

October 7, 2024

Registration Date

September 22, 2026

First Use Anywhere

November 12, 2025

First Use in Commerce

November 12, 2025

Published for Opposition

May 13, 2025

Goods & Services

Vodka; Vodka cocktails

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Sep 22, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Sep 22, 2026 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Aug 28, 2026 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Aug 28, 2026 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Aug 5, 2026 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Aug 5, 2026 AITU
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jun 9, 2026 EXRA
USE AMENDMENT FILED
Jun 8, 2026 IUAF
TEAS STATEMENT OF USE RECEIVED
Jun 8, 2026 EISU
SOU EXTENSION 2 GRANTED
Jun 8, 2026 EX2G
SOU EXTENSION 2 FILED
Jun 8, 2026 EXT2
SOU TEAS EXTENSION RECEIVED
Jun 8, 2026 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Jan 8, 2026 EXRA
SOU EXTENSION 1 GRANTED
Jan 7, 2026 EX1G
SOU EXTENSION 1 FILED
Jan 7, 2026 EXT1
SOU TEAS EXTENSION RECEIVED
Jan 7, 2026 EEXT
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Aug 21, 2025 ASCK
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jul 8, 2025 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
May 13, 2025 NPUB
PUBLISHED FOR OPPOSITION
May 13, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 7, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Apr 11, 2025 CNSA
EXAMINER'S AMENDMENT ENTERED
Apr 11, 2025 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Apr 11, 2025 GNEN
EXAMINERS AMENDMENT E-MAILED
Apr 11, 2025 GNEA
EXAMINERS AMENDMENT -WRITTEN
Apr 11, 2025 CNEA
ASSIGNED TO EXAMINER
Apr 10, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Apr 9, 2025 NWOS
NEW APPLICATION ENTERED
Oct 7, 2024 NWAP

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