IT'S NOT WHAT YOU SEE BUT HOW YOU SEE IT Trademark
Serial Number: 87484856 • Registration: 5531499
IT'S NOT WHAT YOU SEE BUT HOW YOU SEE IT is a trademark filed by
Zappa, Shana
on June 12, 2017. The trademark is classified under Class 9 (Computers & Electronics).
The application is currently registered and active.
Trademark Classes
Owner Contact Info
Legal Representation
Correspondence Address
DAX ALVAREZ SNELL & WILMER L.L.P.
One East Washington Street
Suite 2700
PHOENIX
AZ 85004
Trademark Details
Filing Date
June 12, 2017
Registration Date
July 31, 2018
Published for Opposition
October 24, 2017
Filing History
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Dec 14, 2024 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Dec 14, 2024 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Dec 12, 2024 APRE
TEAS SECTION 8 & 15 RECEIVED
Jul 9, 2024 E815
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Jul 31, 2023 REM1
REGISTERED-PRINCIPAL REGISTER
Jul 31, 2018 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Jun 29, 2018 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jun 28, 2018 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Jun 28, 2018 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Jun 28, 2018 AITU
USE AMENDMENT FILED
Jun 8, 2018 IUAF
TEAS STATEMENT OF USE RECEIVED
Jun 8, 2018 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Dec 19, 2017 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Oct 24, 2017 NPUB
PUBLISHED FOR OPPOSITION
Oct 24, 2017 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Oct 4, 2017 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Sep 13, 2017 CNSA
ASSIGNED TO EXAMINER
Sep 12, 2017 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jun 19, 2017 NWOS
NEW APPLICATION ENTERED
Jun 15, 2017 NWAP