IT'S NOT PERSONAL, IT'S BUSINESS.
LIVE

Serial Number

99222015

Owner

The Hilb Group, LLC

Attorney

Michael R Gilman

First Use Date

Mar 11, 2025

Filing Date

Jun 6, 2025

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IT'S NOT PERSONAL, IT'S BUSINESS. Trademark

Serial Number: 99222015 • Registration: 8115298

IT'S NOT PERSONAL, IT'S BUSINESS. is a trademark filed by The Hilb Group, LLC on June 6, 2025. The trademark is classified under Class 36 (Insurance & Financial), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

The Hilb Group, LLC

6802 Paragon Place
Richmond, VA 23230

Entity Type: 16

Trademark Details

Filing Date

June 6, 2025

Registration Date

January 27, 2026

First Use Anywhere

March 11, 2025

First Use in Commerce

March 11, 2025

Published for Opposition

December 9, 2025

Goods & Services

Human resources consultancy; Human resources management; Human resources consultation; Human resource analysis and consulting services; Promotion of financial and insurance services, on behalf of third parties

Consulting services in the field of employee benefit plans concerning insurance and finance; Providing information in the field of employee financial benefit plans; Processing, administering and managing employee benefit plans concerning insurance and finance; Advisory services in the field of employee benefits for group healthcare and business insurance offered to employees in addition to standard benefits such as medical, dental, life insurance including short term disability, long term disability, cancer insurance, accidental death and dismemberment; Insurance brokerage; Insurance consultation; Insurance agencies; Insurance information; Insurance brokerage services; Insurance consultancy; Insurance services, namely, writing property and casualty insurance; Assessing insurance claims; Life insurance brokerage; Insurance risk management; Providing insurance information; Insurance information and consultancy; Insurance agency and brokerage; Consultancy services relating to insurance; Consulting and information concerning insurance; Providing information in insurance matters; Financial consultancy and insurance consultancy; Insurance and financial information and consultancy services; Providing counseling and consulting in the field of healthcare insurance benefits; Financial services in the nature of providing an investment option available for life insurance products; Insurance services, namely, insurance eligibility review and verification and consultation in the life, health, accident and fire industry; Financial services in the nature of providing an investment option available for fixed annuities and fixed-indexed annuity life insurance products; Financial services, namely, providing an investment option available for variable annuity and variable life insurance products; Insurance consultancy services, namely, providing advice in the field of property and casualty insurance

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Jan 27, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Jan 27, 2026 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 9, 2025 NPUB
PUBLISHED FOR OPPOSITION
Dec 9, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Dec 3, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Nov 14, 2025 CNSA
EXAMINER'S AMENDMENT ENTERED
Nov 14, 2025 XAEC
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Nov 14, 2025 GNEN
EXAMINERS AMENDMENT E-MAILED
Nov 14, 2025 GNEA
EXAMINERS AMENDMENT -WRITTEN
Nov 14, 2025 CNEA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Nov 12, 2025 GNRN
NON-FINAL ACTION E-MAILED
Nov 12, 2025 GNRT
NON-FINAL ACTION WRITTEN
Nov 12, 2025 CNRT
ASSIGNED TO EXAMINER
Oct 28, 2025 DOCK
NOTICE OF DESIGN SEARCH CODE E-MAILED
Oct 14, 2025 MDSM
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 14, 2025 NWOS
APPLICATION FILING RECEIPT MAILED
Jun 6, 2025 MAFR
NEW APPLICATION ENTERED
Jun 6, 2025 NWAP