TrademarkDir
ISTO
LIVE

Serial Number

98898688

Owner

ISTO Advisors, LLC

Attorney

Michael Comeau

Filing Date

Dec 12, 2024

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ISTO Trademark

Serial Number: 98898688

ISTO is a trademark filed by ISTO Advisors, LLC on December 12, 2024. The trademark is classified under Class 36 (Insurance & Financial), Class 41 (Education & Entertainment). The application is currently pending registration.

Owner Contact Info

ISTO Advisors, LLC

2150 Butterfield Dr., Suite 220
Troy, MI 48084

Entity Type: 16

Trademark Details

Filing Date

December 12, 2024

Registration Date

Not Registered

Published for Opposition

July 8, 2025

Goods & Services

Personal coaching services in the field of goal setting, careers, personal finances, wellbeing, family relationships, and friendships

Financial planning; Investment management; Financial planning for retirement; Financial planning and investment advisory services; Financial planning, namely, beneficiary reviews and estate plan analysis; Financial planning consultation

Filing History

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
May 23, 2026 EXRA
SOU EXTENSION 1 GRANTED
May 22, 2026 EX1G
SOU EXTENSION 1 FILED
Feb 26, 2026 EXT1
SOU TEAS EXTENSION RECEIVED
Feb 26, 2026 EEXT
TEAS POST PUBLICATION AMENDMENT RECEIVED
Feb 25, 2026 EPPA
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Sep 2, 2025 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jul 8, 2025 NPUB
PUBLISHED FOR OPPOSITION
Jul 8, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Jul 2, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Jun 5, 2025 CNSA
ASSIGNED TO EXAMINER
May 30, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Apr 27, 2025 NWOS
APPLICATION FILING RECEIPT MAILED
Dec 12, 2024 MAFR
NEW APPLICATION ENTERED
Dec 12, 2024 NWAP

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