INSTAMALL Trademark

Downloadable mobile application software for use with a digital fashion commerce platform, namely, software that enables real time synchronization of retail inventory, dynamic product discovery being personalized product recommendations and searchable listings generated from user preferences, browsing behavior, and inventory availability, in-app checkout in the nature of credit card and digital-wallet payment processing, and scheduling of on-demand courier delivery of clothing, accessories, and luxury goods from multiple independent and affiliated retail partners; none of the foregoing for or in connection with photo- or video sharing or -editing or online networking services.

Software as a service (SaaS) featuring software for managing and real-time synchronizing retail inventory from multiple providers, processing credit-card and digital-wallet transactions, coordinating on-demand delivery logistics, and controlling merchandising, fulfillment workflows, and sales analytics, and personalizing product discovery by using machine-learning and rules-based algorithms to recommend products based on user behavior and inventory data across a unified, multi-retailer marketplace environment; none of the foregoing for or in connection with photo- or video-sharing or -editing or online networking services.

Delivery of goods; Delivery of goods, namely, on-demand courier delivery of clothing, fashion accessories, footwear, jewelry, and luxury retail items purchased through a centralized mobile commerce platform; Express delivery of goods, namely, on-demand courier delivery of clothing, fashion accessories, footwear, jewelry, and luxury retail items purchased through a centralized mobile commerce platform; none of the foregoing for or in connection with photo- or video-sharing or -editing or online networking services.

On-line retail store services featuring clothing, fashion accessories, jewelry, and luxury goods, namely, handbags, small leather goods, watches, sunglasses, cosmetics, and fragrances from multiple retail providers, offered through a centralized e-commerce website and mobile application; none of the foregoing for or in connection with photo- or video-sharing or -editing or online networking services.