IDENTIPAY Trademark

Computer hardware and software for use with biometric identification, verification and authentication equipment Computer services, namely, providing transaction identification and authentication services for merchants by means of on-line databases that link customers' checking, credit, debit, or loyalty/reward accounts with their biometric data Electronic payment services, namely, providing electronic transmission and processing of financial transactions between consumers and merchants by means of biometric-based identity verification and transaction authorization, wherein individuals are identified within on-line databases that link their financial or loyalty/reward accounts with their biometric data