IDEA Trademark

Business consulting services in the field of marketing procurement, indirect spend management, and category management; advisory services related to sourcing strategies, supplier governance, pricing transparency, and cost-plus procurement models; business advisory services for enterprises relating to the planning, governance, and optimization of promotional products, branded merchandise, print, uniforms, awards, and recognition programs; procurement consulting services focused on long-tail marketing spend; business intelligence and advisory services relating to marketing operations, spend compliance, and vendor performance evaluation; providing business strategy and innovation consulting services for organizations seeking to improve procurement maturity, workflow efficiency, and total cost of ownership.

Advisory services relating to trademark usage governance, brand compliance, and risk mitigation in procurement programs; consulting services related to policy design, brand safety, and governance frameworks for enterprise marketing assets.

Educational services, namely, providing workshops, seminars, training programs, and coaching in the fields of marketing procurement, category management, procurement governance, and spend optimization; providing non-downloadable publications, briefings, and instructional materials in the nature of reports, guides, playbooks, and research in the fields of procurement strategy, marketing operations, and organizational performance; professional development services for procurement, marketing, finance, and operations professionals.

Technology consulting services in the field of artificial intelligence-assisted procurement strategy and decision support; providing temporary use of non-downloadable tools and applications for assisting businesses with procurement analysis, spend visualization, and workflow planning; providing online, non-downloadable analytics and insights derived from artificial intelligence to support business decision-making in marketing procurement and spend governance; advisory services relating to the design and application of AI-enabled processes for procurement planning, forecasting, and performance measurement.