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On-line retail store services featuring retail food and general consumer merchandise buying club services; On-line wholesale store services featuring a wide variety of own brand consumer goods and consumer goods of others; Online retail grocery store services; On-line retail store services featuring a wide variety of own brand consumer goods and consumer goods of others; Administration of a customer loyalty program which provides club members with access to discounts for own brand and third-party products and services; On-line ordering services featuring food and general consumer merchandise; Buying club services; Administration of a customer loyalty program which provides a member benefits program that rewards enrolled members with product and service discounts and coupons; Retail grocery store services; Retail store services featuring food and general consumer merchandise; Retail store services featuring retail food and general consumer merchandise buying club services; Buying club services in the field of own brand consumer goods, consumer goods of others, retail food, and general consumer merchandise