HOLD ON TO WHAT MATTERS MOST

LIVE

Serial Number

98737543

Owner

PILOTFISH, LLC

Attorney

Joseph T. Leone

First Use Date

Apr 5, 2023

Filing Date

Sep 6, 2024

Add to watchlist:

No watchlists yet

+ Create New Watchlist

View on USPTO

HOLD ON TO WHAT MATTERS MOST Trademark

Serial Number: 98737543 • Registration: 7809399

HOLD ON TO WHAT MATTERS MOST is a trademark filed by PILOTFISH, LLC on September 6, 2024. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 9 (Computers & Electronics), Class 25 (Clothing). The application is currently registered and active.

Trademark Classes

Class 3 - Cosmetics & Cleaning

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

Class 9 - Computers & Electronics

Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments

Class 25 - Clothing

Clothing, footwear, headgear

Owner Contact Info

PILOTFISH, LLC (6 trademarks)

1374 BUCKYS RUN
GREEN BAY, WI 54313

Entity Type: 16

Legal Representation

Attorney of Record

Joseph T. Leone

654 trademarks filed View all →

Correspondence Address

Joseph T. Leone DeWitt LLP

25 W. Main Street, Suite 800

Madison, WI 53703

United States

Trademark Details

Filing Date

September 6, 2024

Registration Date

May 27, 2025

First Use Anywhere

April 5, 2023

First Use in Commerce

April 5, 2023

Published for Opposition

April 8, 2025

Goods & Services

Sunglasses; Eyewear retainers

Beach cover-ups, namely beach ponchos and changing robes

Skin care products, namely pads for removing sand from skin, non-medicated skin care preparations, namely after-sun skin care balm

Filing History

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jul 9, 2025 EWAF

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jul 9, 2025 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jul 9, 2025 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jul 9, 2025 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jul 9, 2025 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jul 9, 2025 COAR

NOTICE OF REGISTRATION CONFIRMATION EMAILED

May 27, 2025 NRCC

REGISTERED-PRINCIPAL REGISTER

May 27, 2025 R.PR

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Apr 8, 2025 NPUB

PUBLISHED FOR OPPOSITION

Apr 8, 2025 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Apr 2, 2025 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Mar 12, 2025 CNSA

ASSIGNED TO EXAMINER

Mar 10, 2025 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 6, 2024 NWOS

NEW APPLICATION ENTERED

Sep 6, 2024 NWAP

Related Trademarks

More from this Owner

Serial #98737580

PILOTFISH

More in Same Class

DIVINE INTERVENTION BRA ... BETTER THAN A MIRACLE! ONLY GOD WILL KNOW THE TRUTH!

RUNVIARA

CONNECTION IN EVERY FIBER, HARMONY IN EVERY STITCH

Serial #98737924

MEET CUTE, NOT BY ALGORITHM