HOBSONS Trademark

Providing an on-line computer database in the field of college admissions; providing an on-line computer database in the field of customized contact information about college student prospects for purposes of college admission; providing a secured-access on-line computer database in the field of college admissions; providing a secured-access, on-line database in the field of customized contact information about college student prospects for purposes of college admission; providing an on-line database containing information about colleges and graduate schools that is useful to prospective students, their parents, and others, pertaining to admissions and educational curriculum; providing an on-line database containing information about admissions to specific colleges and graduate schools, information about majors and degrees offered by specific colleges and graduate schools, information related to filing or completing an application to graduate school, information related to the particular types of test required to enter a graduate school and how to do well on the various tests; information related to the choice of graduate school; providing virtual tours of graduate schools; providing to college and university admissions offices blogs relating to college student recruitment and admissions, college athletics; providing information on the Internet relating to admissions, college guidance, graduate and professional school entry, vocational school or college selections, selection of courses to meet graduation requirements and educational goals; maintaining online website for others to search for colleges, to search for colleges using user-specified selection criteria, such as by major, state, or geographic radius, to build a list of prospective colleges, and to link a college name to a university hub page on a different website; providing websites where others may automatically deliver messages to prospective college students about topics of interest concerning colleges, and may automatically deliver messages to prospective college students about selecting a college; providing an online database and blogs relating to student life in colleges and graduate schools, namely, information about all aspects of a school's atmosphere as it relates to students or parents, information about all aspects of a school's sports programs as it relates to students or parents, information about all aspects of a school's academics as it relates to students or parents, and information about all aspects of a school's teachers as it relates to students or parents; providing an online database and blogs relating to information about all aspects of college campus visits by student prospects

Electronic payment services, namely, providing electronic transmission and processing of financial transactions; providing information over a global computer network in the field of financial aid, financial aid application, scholarship availability and requirements, and money management; providing to college and university admissions offices, on-line blogs for communications among users concerning college financial aid; providing information about the increase in income attributable to a graduate study degree; providing an on-line database containing information about colleges and graduate schools that is useful to prospective students, their parents, and others, pertaining to financial aid and scholarships

Customer relationship management services; providing an on-line computer database in the field of recruiting college students; providing a secured access on-line computer database in the field of recruiting college students; providing an on-line computer database in the field of college enrollment; providing a secured access on-line computer database in the field of college enrollment; providing an on-line directory in the field of education; providing information over a global computer network in the field of advice on resume preparation, job hunting, job interviews, and career management, including changing or enhancing careers

Providing an online database and blogs relating to student life in colleges and graduate schools, namely, information about all aspects of a school's student social life as it relates to students or parents

Web site hosting services; hosting the web sites of others on a computer server for a global computer network; computer services, namely, hosting and maintaining an on-line web site for others for automating college admissions offices and for communicating with prospective students over a world wide network of computers; computer-based services, namely, computer programming, developing, implementing, and providing a non-downloadable web-based application program for others for generating reports, creating individually-tailored student interest forms and event response forms, importing student prospect data from student information systems, testing services, and other sources, scheduling and tracking targeted mailings and e-mail campaigns, conducting surveys that measure communication effectiveness, and generating reports and frequency tabulations from the survey data; application service provider, namely, hosting, managing, developing, analyzing, and maintaining applications, software, and web sites of others, in the fields of providing information and advice to students and their parents regarding the college admissions process; computer programming services for college recruiting office management, and for providing management advice for college admissions officers; computer programming services for enabling calendar communications campaigns, for customizing data entry screen views, for building import and export layouts and schedulers, for viewing contact histories, for viewing activity trackers and their results, for automatic-importing information from server files, for building HTML e-mail templates, for building communications plans, for managing student recruiting events and RSVPs, for filtering communications information to provide market segmentation, and for providing reusable HTML documents and editing their content; computer services, namely, hosting and maintaining an on-line web site for others for providing an on-line directory in the field of education; computer services, namely, hosting and maintaining an on-line web site for others for providing advice on resume preparation, job hunting, job interviews, and career management, including changing or enhancing careers; computer services, namely, hosting and maintaining an on-line web site for others for searching for colleges, for searching for colleges using user-specified selection criteria, such as by major, state, or geographic radius, for building a list of prospective colleges, to rank a list of prospective colleges by user-defined preferences, for sharing with others information about prospective colleges, for sending contact information from prospective students to prospective colleges, and for linking a college name to a university hub page on a different website; computer services, namely, hosting and maintaining an on-line web site for others for automatically delivering messages to prospective college students about topics of interest concerning colleges, for automatically delivering messages to prospective college students about selecting a college, and for automatically delivering news feeds to registered users