TrademarkDir
HERSHEY'S
LIVE

Serial Number

71016827

Owner

HERSHEY CHOCOLATE & CONFECTIONERY LLC

Attorney

Shayon T. Smith

First Use Date

Jan 1, 1894

Filing Date

Feb 8, 1906

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HERSHEY'S Trademark

Serial Number: 71016827 • Registration: 0054041

HERSHEY'S is a trademark filed by HERSHEY CHOCOLATE & CONFECTIONERY LLC on February 8, 1906. The trademark is classified under Class 30 (Staple Foods). The application is currently registered and active.

Owner Contact Info

HERSHEY CHOCOLATE & CONFECTIONERY LLC (664 trademarks)

8001 ARISTA PLACE, SUITE 430
BROOMFIELD, CO 80021

Entity Type: 16

Hershey Chocolate & Confectionery Corporation (1,522 trademarks)

Suite 204
Wheat Ridge 80033

Entity Type: 03

HERSHEY FOODS CORPORATION (261 trademarks)

HERSHEY, PA 17033

Entity Type: 03

HOMESTEAD, INC. (378 trademarks)

42 ROAD'S WAY
NEW CASTLE, DE 19720

Entity Type: 03

HERSHEY, MILTON S.

Wheat Ridge 80033

Entity Type: 01

Trademark Details

Filing Date

February 8, 1906

Registration Date

June 19, 1906

First Use Anywhere

January 1, 1894

First Use in Commerce

January 1, 1894

Published for Opposition

April 24, 1906

Goods & Services

CHOCOLATE, COCOA, SWEET CHOCOLATE, MILK CHOCOLATE, CHOCOLATE COATINGS, CHOCOLATELIQUORS, AND CHOCOLATE POWDER

Filing History

TEAS SECTION 8 & 9 RECEIVED
Jun 3, 2026 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jun 19, 2025 REM2
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jan 16, 2020 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jan 16, 2020 REAP
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jan 15, 2020 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Jul 18, 2016 NA89
REGISTERED AND RENEWED (SIXTH RENEWAL - 10 YRS)
Jul 18, 2016 RNL6
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Jul 18, 2016 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Jul 18, 2016 APRE
TEAS SECTION 8 & 9 RECEIVED
Apr 26, 2016 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Jun 19, 2015 REM2
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Apr 21, 2015 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Apr 21, 2015 REAP
CASE FILE IN TICRS
Dec 7, 2007 CFIT
REGISTERED AND RENEWED (FIFTH RENEWAL - 10 YRS)
Feb 1, 2006 RNL5
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Feb 1, 2006 89AG
ASSIGNED TO PARALEGAL
Feb 1, 2006 PLGL
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED
Nov 10, 2005 89AF
TEAS SECTION 8 & 9 RECEIVED
Nov 10, 2005 E89R
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Oct 27, 2005 TCCA
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 4, 2002 TCCA
REGISTERED - SEC. 15 ACKNOWLEDGED
Aug 12, 1996 15AK
REGISTERED - SEC. 15 AFFIDAVIT FILED
Apr 26, 1996 15AF
REGISTERED AND RENEWED (FOURTH RENEWAL - 20 YRS)
Jun 19, 1986 REN4
REGISTERED - SEC. 9 FILED/CHECK RECORD FOR SEC. 8
Jan 31, 1986 9.AF
REGISTERED AND RENEWED (THIRD RENEWAL - 20 YRS)
Jun 19, 1966 REN3

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