Serial Number
98343370
Owner
PAR HAWAII, LLCAttorney
Jonathan PierceFirst Use Date
Jul 18, 2016
Filing Date
Jan 5, 2024
HELE Trademark
Serial Number: 98343370 • Registration: 8061717
Trademark Classes
Class 4 - Lubricants & Fuels
Industrial oils and greases; lubricants; dust absorbing, wetting and binding compositions
Class 9 - Computers & Electronics
Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments
Class 35 - Advertising & Business
Advertising; business management; business administration; office functions
Owner Contact Info
825 TOWN & COUNTRY LANE, SUITE 1500
HOUSTON, TX 77024
Entity Type: 16
Legal Representation
Correspondence Address
Jonathan Pierce Porter Hedges LLP
P.O. Box 4744
Houston, TX 77210-4744
United States
Trademark Details
Filing Date
January 5, 2024
Registration Date
December 9, 2025
First Use Anywhere
July 18, 2016
First Use in Commerce
July 18, 2016
Published for Opposition
September 24, 2024
Goods & Services
Downloadable computer application software for mobile digital devices for use in managing, earning, and redeeming loyalty points for purchases of goods and services, managing virtual gift card balances, and managing location information for location services; magnetically encoded gift cards
Fuel and gasoline
Providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services and through receipt of exclusive offers; retail store services featuring convenience store items and gasoline
