GUIDEWELL Trademark

Serial Number: 98691707 • Registration: 8113478

GUIDEWELL is a trademark filed by Blue Cross and Blue Shield of Florida, Inc. on August 9, 2024. The trademark is classified under Class 36 (Insurance & Financial), Class 41 (Education & Entertainment). The application is currently registered and active.

Trademark Classes

Class 36 - Insurance & Financial

Insurance; financial affairs; monetary affairs; real estate affairs

Class 41 - Education & Entertainment

Education; providing of training; entertainment; sporting and cultural activities

Owner Contact Info

Blue Cross and Blue Shield of Florida, Inc.

4800 Deerwood Campus Parkway
Jacksonville, FL 32246

Entity Type: 03

Legal Representation

Attorney of Record

KATHARINE F. ROWE

5 trademarks filed View all →

Correspondence Address

KATHARINE F. ROWE

50 N. LAURA STREET, SUITE 2600

JACKSONVILLE, FL 32202

UNITED STATES

Trademark Details

Filing Date

August 9, 2024

Registration Date

January 27, 2026

First Use Anywhere

April 18, 2016

First Use in Commerce

April 18, 2016

Published for Opposition

March 18, 2025

Goods & Services

providing educational scholarships; providing grants to organizations addressing mental health and food insecurity

Educational services, namely, providing internships and training programs in the field of healthcare and career development; Education services, namely, providing lectures in the fields of health and wellness; Education services, namely, providing an online non-downloadable video series in the fields of healthcare and cultural competency