GUIDEVANTAGE
LIVE

Serial Number

87821279

Owner

GUIDEONE MUTUAL INSURANCE COMPANY

Attorney

Christine Lebron-Dykeman

First Use Date

May 1, 2018

Filing Date

Mar 5, 2018

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GUIDEVANTAGE Trademark

Serial Number: 87821279 • Registration: 5822644

GUIDEVANTAGE is a trademark filed by GUIDEONE MUTUAL INSURANCE COMPANY on March 5, 2018. The trademark is classified under Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

GUIDEONE MUTUAL INSURANCE COMPANY (59 trademarks)

1111 ASHWORTH RD.
WEST DES MOINES, IA 502653538

Entity Type: 03

GUIDEONE INSURANCE COMPANY (35 trademarks)

WEST DES MOINES, IA 50265

Entity Type: 03

Trademark Details

Filing Date

March 5, 2018

Registration Date

July 30, 2019

First Use Anywhere

May 1, 2018

First Use in Commerce

May 1, 2018

Published for Opposition

September 25, 2018

Goods & Services

Human resources consulting services for insurance policyholders; Promoting the goods and services of others by providing discounts to insurance policyholders on bus transportation and background checks

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Aug 29, 2025 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Aug 29, 2025 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Aug 29, 2025 APRE
TEAS SECTION 8 & 15 RECEIVED
Apr 23, 2025 E815
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Jul 30, 2024 REM1
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Jul 14, 2021 ASGN
REGISTERED-PRINCIPAL REGISTER
Jul 30, 2019 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Jun 27, 2019 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jun 26, 2019 CNPR
TEAS/EMAIL CORRESPONDENCE ENTERED
Jun 5, 2019 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jun 5, 2019 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jun 4, 2019 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 17, 2019 GNRN
NON-FINAL ACTION E-MAILED
Mar 17, 2019 GNRT
SU - NON-FINAL ACTION - WRITTEN
Mar 17, 2019 CNRT
STATEMENT OF USE PROCESSING COMPLETE
Feb 22, 2019 SUPC
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Feb 22, 2019 AITU
USE AMENDMENT FILED
Feb 1, 2019 IUAF
TEAS STATEMENT OF USE RECEIVED
Feb 1, 2019 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Nov 20, 2018 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Sep 25, 2018 NPUB
PUBLISHED FOR OPPOSITION
Sep 25, 2018 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Sep 5, 2018 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Aug 20, 2018 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Aug 14, 2018 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Aug 14, 2018 CRFA
ASSIGNED TO LIE
Aug 6, 2018 ALIE
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jul 19, 2018 TROA
NOTIFICATION OF EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Jun 26, 2018 GEAN
EXAMINER'S AMENDMENT/PRIORITY ACTION E-MAILED
Jun 26, 2018 GEAP
COMBINED EXAMINER'S AMENDMENT/PRIORITY ACTION AUTOMATIC ENTRY
Jun 26, 2018 EPEN
EXAMINERS AMENDMENT AND/OR PRIORITY ACTION - COMPLETED
Jun 26, 2018 CPEA
ASSIGNED TO EXAMINER
Jun 15, 2018 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Mar 13, 2018 NWOS
NEW APPLICATION ENTERED
Mar 8, 2018 NWAP