GO-TO
LIVE

Serial Number

88119801

Owner

Umpqua Bank

Attorney

Parna Mehrbani

First Use Date

Jul 9, 2018

Filing Date

Sep 17, 2018

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GO-TO Trademark

Serial Number: 88119801 • Registration: 5900497

GO-TO is a trademark filed by Umpqua Bank on September 17, 2018. The trademark is classified under Class 9 (Computers & Electronics), Class 36 (Insurance & Financial). The application is currently registered and active.

Owner Contact Info

Umpqua Bank (51 trademarks)

675 Oak Street, Suite 200
Eugene, OR 97401

Entity Type: 03

COLUMBIA BANK

5885 MEADOWS RD. SUITE 400
LAKE OSWEGO, OR 97035

Entity Type: 03

Trademark Details

Filing Date

September 17, 2018

Registration Date

November 5, 2019

First Use Anywhere

July 9, 2018

First Use in Commerce

July 9, 2018

Published for Opposition

August 20, 2019

Goods & Services

Banking services, namely, online banking services accessible by means of a website and a downloadable mobile application; online banking services; mobile banking services; provision of banking and financial services, namely, online banking services provided via real-time video chat and videoconference sessions between banking customers and bank customer service representatives; telephone banking services; customized financial services, namely, providing customized management of an individual's investment, banking and other personal financial accounts, daily monitoring of transactions and account balances, providing information pertaining to personal finance, banking, investments and retirement planning via mobile devices, online services, and telephone; providing electronic cash, credit card, payment, and payment and processing services via mobile devices, online services and by telephone; providing customized investment objectives, namely, managing investment accounts and portfolios, preparing investment strategies and selecting investment portfolios specifically to fit an individual investor via mobile devices, online services and by telephone; financial services, namely, providing information via a mobile application regarding banking services, loan applications, and deposit services

Computer banking software; downloadable mobile computer software applications for banking and finance

Filing History

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Apr 1, 2026 ASGN
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Feb 6, 2026 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Feb 6, 2026 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Feb 6, 2026 APRE
TEAS SECTION 8 & 15 RECEIVED
Nov 4, 2025 E815
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Nov 5, 2024 REM1
REGISTERED-PRINCIPAL REGISTER
Nov 5, 2019 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Aug 20, 2019 NPUB
PUBLISHED FOR OPPOSITION
Aug 20, 2019 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Jul 31, 2019 NONP
ASSIGNED TO LIE
Jul 15, 2019 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Jul 5, 2019 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Jun 15, 2019 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jun 14, 2019 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jun 14, 2019 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Dec 29, 2018 GNRN
NON-FINAL ACTION E-MAILED
Dec 29, 2018 GNRT
NON-FINAL ACTION WRITTEN
Dec 29, 2018 CNRT
ASSIGNED TO EXAMINER
Dec 28, 2018 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sep 23, 2018 NWOS
NEW APPLICATION ENTERED
Sep 20, 2018 NWAP