FORD RACING
LIVE

Serial Number

99453769

Owner

Ford Motor Company

Attorney

Carl Schaffer

Filing Date

Oct 21, 2025

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FORD RACING Trademark

Serial Number: 99453769

FORD RACING is a trademark filed by Ford Motor Company on October 21, 2025. The trademark is classified under Class 12 (Vehicles), Class 41 (Education & Entertainment), Class 42 (Computer & Scientific), Class 43 (Hotels & Restaurants), Class 25 (Clothing), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

Ford Motor Company (6 trademarks)

One American Road
Dearborn, MI 48126

Entity Type: 03

Trademark Details

Filing Date

October 21, 2025

Registration Date

Not Registered

Published for Opposition

April 14, 2026

Goods & Services

Promoting the sale of goods and services of others by dissemination of promotional materials and product information through an online global computer network, through the distribution of printed material, audio and video recordings, television and radio recordings, and promotional contests in the automotive industry; Organisation and conducting of product presentations; Providing advertising, marketing and promotional services, namely, development of advertising campaigns provided through cable television broadcast, web casts, radio broadcasts, newspapers, magazines, online banners, outdoor billboards, wild postings, bus and subway ads; On-line advertising and marketing services; Fleet management services in the nature of tracking of fleet vehicles for commercial purposes; Fuel management services in the field of the automotive industry; Advertisement and publicity services by television, radio, mail; Online retail store services featuring a wide variety of consumer goods; Retail store services featuring a wide variety of consumer goods; Advertising, marketing and promotional services for automotive dealerships; Advertising, promotion, and marketing services in the nature of providing advertising space on racing cars, on uniforms of racing team members and racing facilities for customers participating in automobile racing events and exhibitions; Inventory management in the field of spare parts for vehicles; Providing tracking services and information concerning tracking of assets in transit, namely, vehicles, trailers, drivers, cargo and delivery containers for business inventory purposes; Business research and data analysis services in the field of automobile racing and motorsports; Providing consumer information and related news in the field of automobile racing and motorsports; Providing consumer information services and making referrals in the field of entertainment services for products, services, events, activities, facilities and locations

Mechanical research in the field of motor sports; Motor vehicle parts design services; Technical research in the field of wireless electric vehicle charging

Providing facilities for conferences, exhibitions and meetings

Entertainment services, namely, performing and competing in motor sports events; Providing entertainment news and information specifically in the field of motorsports via a website; Providing sports news and information in the field of motorsports featuring auto racing cars, drivers, teams, and event news; Providing facilities for educational conventions; Educational services in the nature of driving schools; Entertainment services in the nature of automobile racing and exhibitions; Simulated vehicle rental services featuring virtual vintage automobiles provided in virtual environments for entertainment purposes; Educational services in the nature of racing schools; Entertainment in the nature of automobile races; Entertainment in the nature of providing closed-course driving experiences featuring motor cars, electric vehicles, racing cars and other high performance cars; Organization, arranging and conducting of auto races; Consulting and advisory services relating to organization of automobile races

Motor vehicles, namely, automobiles, trucks, vans, sport utility vehicles and structural parts therefor; Land vehicles; Motor cars; Motors, electric, for land vehicles; Electric vehicles, namely, racing cars and other high performance cars, and structural parts therefor; Racing cars; Vehicle power train mechanism comprised of clutch, transmission, drive shaft, and differential; Engines for automobiles

Hoodies; T-shirts; Polo shirts; Sweat shirts; Shorts; Outer jackets; Pants; Socks; Gloves as clothing; Scarves; Sleepwear; Baseball caps and hats; Beanies; Liveries being uniforms; Uniforms

Filing History

NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jun 9, 2026 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Apr 14, 2026 NPUB
PUBLISHED FOR OPPOSITION
Apr 14, 2026 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Apr 8, 2026 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Mar 21, 2026 CNSA
EXAMINER'S AMENDMENT ENTERED
Mar 17, 2026 XAEC
ASSIGNED TO LIE
Mar 16, 2026 ALIE
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED
Mar 14, 2026 GNEN
EXAMINERS AMENDMENT E-MAILED
Mar 14, 2026 GNEA
EXAMINERS AMENDMENT -WRITTEN
Mar 14, 2026 CNEA
ASSIGNED TO EXAMINER
Mar 6, 2026 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Mar 4, 2026 NWOS
TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS
Dec 16, 2025 EWAF
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 16, 2025 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Dec 16, 2025 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Dec 16, 2025 REAP
APPLICATION FILING RECEIPT MAILED
Oct 21, 2025 MAFR
NEW APPLICATION ENTERED
Oct 21, 2025 NWAP