FITNESS IS BUILT

LIVE

Serial Number

86625577

Owner

CLIF BAR & COMPANY

Attorney

Anthony J. Malutta

First Use Date

Oct 31, 2015

Filing Date

May 11, 2015

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FITNESS IS BUILT Trademark

Serial Number: 86625577 • Registration: 5096351

FITNESS IS BUILT is a trademark filed by CLIF BAR & COMPANY on May 11, 2015. The trademark is classified under Class 29 (Meats & Processed Foods). The application is currently registered and active.

Trademark Classes

Class 29 - Meats & Processed Foods

Meat, fish, poultry and game; meat extracts; preserved, frozen, dried and cooked fruits

Owner Contact Info

CLIF BAR & COMPANY (191 trademarks)

1610 FIFTH STREET
BERKELEY, CA 94710

Entity Type: 03

INTERCONTINENTAL GREAT BRANDS LLC (731 trademarks)

100 DEFOREST AVENUE
EAST HANOVER, NJ 07936

Entity Type: 16

Legal Representation

Attorney of Record

Anthony J. Malutta

1,478 trademarks filed View all →

Correspondence Address

Anthony J. Malutta Kilpatrick Townsend & Stockton Llp

Two Embarcadero Center, Suite 1900

San Francisco, CA 94111

United States

Trademark Details

Filing Date

May 11, 2015

Registration Date

December 6, 2016

First Use Anywhere

October 31, 2015

First Use in Commerce

October 31, 2015

Published for Opposition

September 1, 2015

Goods & Services

Soy-based food bars; nut-based food bars

Filing History

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Dec 6, 2025 REM2

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Nov 1, 2023 ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Oct 30, 2023 ASGN

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Oct 18, 2023 NA85

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Oct 18, 2023 C15A

TEAS RESPONSE TO OFFICE ACTION-POST REG RECEIVED

Oct 16, 2023 EROP

POST REGISTRATION ACTION MAILED - SEC. 8 & 15

Apr 14, 2023 PR23

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Apr 13, 2023 APRE

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Mar 22, 2023 ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Oct 12, 2022 ASCK

TEAS SECTION 8 & 15 RECEIVED

Oct 4, 2022 E815

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Dec 6, 2021 REM1

REGISTERED-PRINCIPAL REGISTER

Dec 6, 2016 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Nov 3, 2016 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Nov 2, 2016 CNPR

STATEMENT OF USE PROCESSING COMPLETE

Oct 12, 2016 SUPC

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Oct 12, 2016 AITU

USE AMENDMENT FILED

Sep 23, 2016 IUAF

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Sep 23, 2016 TCCA

TEAS STATEMENT OF USE RECEIVED

Sep 23, 2016 EISU

NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED

Apr 29, 2016 EXRA

SOU EXTENSION 1 GRANTED

Apr 27, 2016 EX1G

SOU EXTENSION 1 FILED

Apr 27, 2016 EXT1

SOU TEAS EXTENSION RECEIVED

Apr 27, 2016 EEXT

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Mar 30, 2016 ASCK

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Oct 27, 2015 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Sep 1, 2015 NPUB

PUBLISHED FOR OPPOSITION

Sep 1, 2015 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Aug 12, 2015 NONP

LAW OFFICE PUBLICATION REVIEW COMPLETED

Jul 27, 2015 PREV

ASSIGNED TO LIE

Jul 25, 2015 ALIE

APPROVED FOR PUB - PRINCIPAL REGISTER

Jul 13, 2015 CNSA

ASSIGNED TO EXAMINER

Jul 10, 2015 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

May 19, 2015 NWOS

NEW APPLICATION ENTERED

May 14, 2015 NWAP

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