FIRST Trademark

Print on demand services, namely, quick print of manuals, booklets, direct mail pieces, and other documents; digital prepress services, namely, digital image correction of type or image layout after the generation of proofs and before final printing, preparing electronic files for print and generation of printing proofs; digital prepress consulting services; retouching of photographs, artwork, images, electronic images, and files and design images; digital proof generation, namely, digital photographic processing; repurposing, namely, preparing photographic and electronic printer's proofs of design files and images, adjusting color settings of printer's proofs, altering the location of images within documents; digital film imaging services, book bindery services, printing services

Digital asset management, namely, storage services via servers and the web for archiving databases, images, content, and other electronic data

Business information management, namely, management of marketing information involving advertising campaigns, direct mail campaigns, marketing information, launching new services and products and the compilation and systemization of written and electronic communications, data, information and images; management and compilation of computerized databases featuring marketing information; data standardization, conditioning, and enhancement, namely, information and data compilation and analysis relating to business management and the registration, collection, transcription, compilation, and systemization of written communications and data; customer profiling and segmentation, namely, the creation of marketing tools to increase consumers' knowledge of the services offered by a client company; customer cloning, namely, analyzing a customer's current clientele and then utilizing collected data to search and target market clients with similar business practices and functionality; market penetration/potential analysis, namely, analyzing current clients and new markets for launching of new business opportunities and target marketing; contact planning and lead generation, namely, preparing and procuring direct mail lists; direct market research; lead capture services and lead qualification/tracking services, namely, collecting and matching customer requests for information with those pre-qualified and able to provide the requested goods and services; literature/material fulfillment, namely, distribution of various types of marketing and advertising literature and promotional materials to individuals and corporations; order fulfillment services; order capture, namely, electronic order taking and processing for others through a web interface, through keystroke entry, or via fax or telephone order; collateral asset management for others, namely, auctioning, liquidating or remarketing corporate and industrial assets through a web interface utilized by clients, distributors, and various company personnel; automated fulfillment processing, namely, computerized order fulfillment services