FIND YOUR AWE.
LIVE

Serial Number

98149138

Owner

Visit Santa Cruz County

Attorney

Marie Lavalleye

First Use Date

Jan 1, 2026

Filing Date

Aug 24, 2023

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FIND YOUR AWE. Trademark

Serial Number: 98149138 • Registration: 8315514

FIND YOUR AWE. is a trademark filed by Visit Santa Cruz County on August 24, 2023. The trademark is classified under Class 16 (Paper Goods), Class 18 (Leather Goods), Class 21 (Housewares), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Visit Santa Cruz County

303 Water Street, Suite 100
Santa Cruz, CA 95060

Entity Type: 99

Trademark Details

Filing Date

August 24, 2023

Registration Date

June 23, 2026

First Use Anywhere

January 1, 2026

First Use in Commerce

January 1, 2026

Published for Opposition

June 18, 2024

Goods & Services

Stickers; Gift bags; Bags made of paper

Souvenir bags; String bags for shopping; All-purpose carrying bags; All-purpose reusable carrying bags

Water bottles sold empty; Coffee mugs; Drinking glasses, namely, tumblers

Destination marketing organization services, namely, promotion of tourism in the nature of destination travel and recreational and cultural activities in the County of Santa Cruz, California; Providing an internet website to promote Santa Cruz County area events by means of an online events calendar; Destination marketing organization services, namely, promotion of business and tourism in the County of Santa Cruz, California via online social media; Destination marketing organization services, namely, promotion of business and tourism in the County of Santa Cruz, California via online non-downloadable video and graphics; Promoting the goods and services of others, namely, providing information regarding discounts, coupons, rebates, vouchers and special offers for the goods and services of others; Advertising and directory services, namely, promoting the services of others by providing a web page featuring links to the websites of others

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Jun 23, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Jun 23, 2026 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Jun 3, 2026 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jun 3, 2026 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Jun 3, 2026 SUPC
USE AMENDMENT FILED
Feb 9, 2026 IUAF
TEAS STATEMENT OF USE RECEIVED
Feb 9, 2026 EISU
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Dec 5, 2025 TCCA
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Dec 5, 2025 CHAN
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Dec 5, 2025 COAR
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Aug 9, 2025 EXRA
SOU EXTENSION 2 GRANTED
Aug 8, 2025 EX2G
SOU EXTENSION 2 FILED
Aug 8, 2025 EXT2
SOU TEAS EXTENSION RECEIVED
Aug 8, 2025 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Feb 12, 2025 EXRA
SOU EXTENSION 1 GRANTED
Feb 11, 2025 EX1G
SOU EXTENSION 1 FILED
Feb 11, 2025 EXT1
SOU TEAS EXTENSION RECEIVED
Feb 11, 2025 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Aug 13, 2024 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jun 18, 2024 NPUB
PUBLISHED FOR OPPOSITION
Jun 18, 2024 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 29, 2024 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
May 16, 2024 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
May 15, 2024 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
May 15, 2024 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
May 15, 2024 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Apr 24, 2024 GNRN
NON-FINAL ACTION E-MAILED
Apr 24, 2024 GNRT
NON-FINAL ACTION WRITTEN
Apr 24, 2024 CNRT
ASSIGNED TO EXAMINER
Apr 24, 2024 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Sep 25, 2023 NWOS
NEW APPLICATION ENTERED
Aug 28, 2023 NWAP