EQUIPPED TO BE THE CHOICE Trademark

Serial Number: 99581425

EQUIPPED TO BE THE CHOICE is a trademark filed by HERC BUILD, LLC on January 7, 2026. The trademark is classified under Class 37 (Building & Construction), Class 39 (Transportation & Storage), Class 40 (Treatment & Processing), Class 42 (Computer & Scientific). The application is currently pending registration.

Trademark Classes

Class 37 - Building & Construction

Building construction; repair; installation services

Class 39 - Transportation & Storage

Transport; packaging and storage of goods; travel arrangement

Class 40 - Treatment & Processing

Treatment of materials

Class 42 - Computer & Scientific

Scientific and technological services; industrial analysis and research services

Owner Contact Info

HERC BUILD, LLC (83 trademarks)

27500 RIVERVIEW CENTER BLVD.
BONITA SPRINGS, DE 34134

Entity Type: 16

Legal Representation

Attorney of Record

DENNIS S. PRAHL

491 trademarks filed View all →

Correspondence Address

DENNIS S. PRAHL Ladas & Parry LLP

1040 Avenue of the Americas

New York, NY 10018-3738

United States

Trademark Details

Filing Date

January 7, 2026

Registration Date

Not Registered

Published for Opposition

June 9, 2026

Goods & Services

Vehicle rental services; Rental of moving equipment, namely, pads, straps, hitches, dollies, boxes, carriers, and hand trucks; Trash services, namely, rental of dump trailers and roll-off trailers; Moving van transport, Moving van services; Rental of moving vans; Rental and leasing of passenger vans; Rental of storage containers; rental of trucks and trailers; rental of loading-unloading machines and apparatus.

Providing a web site featuring technology enabling users to remotely monitor the status of vehicles, equipment, and heavy machinery; software as a service (SAAS) services featuring software to monitor the status of vehicles, equipment, and heavy machinery.

Rental of construction equipment including aerial, concrete, earthmoving, paving, floor care and surface preparation machines and apparatus; rental of drainage pumps; rental of gas or air compressors; rental of hand and power tools; rental of industrial vacuums for use with hazardous materials

Rental of air condition apparatus; Rental of electricity generators; Rental of electric power generators, Rental of power generation equipment; rental of waste compacting machines