DISCOVER YOURSELF
LIVE

Serial Number

88483119

Owner

Personalized Beauty Discovery, Inc.

Attorney

Hoang-chi Truong

First Use Date

Sep 1, 2019

Filing Date

Jun 21, 2019

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DISCOVER YOURSELF Trademark

Serial Number: 88483119 • Registration: 6217646

DISCOVER YOURSELF is a trademark filed by Personalized Beauty Discovery, Inc. on June 21, 2019. The trademark is classified under Class 3 (Cosmetics & Cleaning), Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 18 (Leather Goods), Class 21 (Housewares), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Personalized Beauty Discovery, Inc. (67 trademarks)

3345 21st Street
San Francisco, CA 94110

Entity Type: 03

Trademark Details

Filing Date

June 21, 2019

Registration Date

December 8, 2020

First Use Anywhere

September 1, 2019

First Use in Commerce

September 1, 2019

Published for Opposition

February 25, 2020

Goods & Services

Advertising services; marketing services; sales promotion; arranging, promoting and conducting exhibitions and trade shows in the fields of cosmetics, beauty and skin care products and techniques; on-line retail store services in the fields of cosmetics, beauty and skin care products; online retail store services featuring subscription boxes containing cosmetics, beauty and skin care products; administration of a consumer membership program for enabling participants to receive product samples and discounts in the fields of cosmetics, beauty and skin care products; loyalty program services to reward members with special pricing and discounts on cosmetics, beauty and skin care products; promoting the goods and services of others by providing a website featuring product information and reviews, information about consumer purchasing behavior and trends, product how-to articles and videos, discounts and coupons for the goods and services of others, and links to the retail websites of others, all in the fields of cosmetics, beauty and skin care products; compiling, analyzing, processing and providing customer preference and product usage data to providers of cosmetics, beauty and skin care products for business purposes

Make-up tools, namely, brushes, puffs and sponges for make-up application; cosmetic brushes; make-up brushes; eyebrow brushes; body brushes; blush brushes; foundation brushes; eyeliner brushers; lip brushes; sponges for applying make-up; cosmetic applicators, namely, foam cushions, sponges, spoolies, brushes, and foam applicator sticks; stencils for applying make-up; synthetic hairs and fibers for cosmetic brushes, make-up brushes, eyebrow brushes, body brushes, blush brushes, foundation brushes, eyeliner brushers, and lip brushes

Cosmetics; non-medicated cosmetics; colored cosmetics; make-up; make-up sets consisting of multiple shades of eyeshadow, blush and highlighter; non-medicated skin care preparations; non-medicated skin care products, namely, facial soap; non-medicated skin care preparations, namely, skin serums, creams, lotions, gels, toners, cleansers, cleaners, peels, bronzers, powders, concealers, and exfoliants; non-medicated skin care products, namely, facial scrubs, body scrubs, face masks, hand masks, foot masks, body balm, body polish, body mists, skin cleansers, skin moisturizers, pore treatments, and cleansing bars, lotions, and cosmetic pads; toiletry bags and cases sold filled with cosmetics, non-medicated cosmetics, make-up or make-up sets of eyeshadows, blush or highlighters for storage or transportation

Cosmetic bags sold empty; make-up bags sold empty; accessory bags for make-up or make-up sets, make-up tools, body and beauty care sold empty; travel bags; travelling bags; toiletry bags sold empty

Downloadable computer software and applications for mobile devices for the purpose of shopping, accessing a user profile, read or participate in blogs an online chats; downloadable computer software to enable the uploading, capturing, posting, showing, editing, playing, streaming, viewing, previewing, displaying, tagging, blogging, sharing, manipulating, distributing, publishing, reproducing of electronic media, multimedia content, videos, movies, pictures, images, text, photos, user-generated content, audio content and information via the internet and other communications networks, all in the fields of cosmetics, beauty and skin care products; downloadable computer software to enable the sharing of multimedia content and comments among users; downloadable video recordings in the fields of cosmetics, beauty and skin care; downloadable video recordings featuring instructional information about the application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques

Entertainment, namely, providing information, news and non-downloadable videos in the field of beauty; educational services, namely, conducting conferences in the fields of cosmetics, make-up, skin care, hair care and beauty accessories; educational training and services, namely, organizing and developing educational programs and conferences in the fields of beauty care directed to amateurs and professionals in the beauty industry; educational services, namely, panel discussions and workshops in the fields of developing a business on social media or creating a social media channel; organizing live exhibition programs and providing educational demonstrations in the fields of cosmetics, beauty, skin, nail and hair care products featuring group discussions about beauty products and beauty tips and techniques for educational and entertainment purposes; educational services, namely, providing tutorial sessions about application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; online journals, namely, non-downloadable video blogs featuring information about application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; providing a website featuring non-downloadable instructional videos in the fields of application and use of make-up, use of make-up tools, application and use of skin care and hair care products, use of hair accessories, and overall beauty and styling tips and techniques; tutorials and how-to instruction for beauty care, namely, beauty arts instruction

Filing History

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Jun 25, 2026 ASCK
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Dec 8, 2025 REM1
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Jun 23, 2022 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Mar 9, 2022 ASCK
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Dec 16, 2020 ASCK
REGISTERED-PRINCIPAL REGISTER
Dec 8, 2020 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Nov 5, 2020 SUNA
ELECTRONIC RECORD REVIEW COMPLETE
Nov 3, 2020 FIXD
ON HOLD - ELECTRONIC RECORD REVIEW REQUIRED
Oct 30, 2020 ERRR
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Oct 27, 2020 EXRA
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Oct 27, 2020 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Oct 26, 2020 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Oct 26, 2020 SUPC
SOU EXTENSION 1 GRANTED
Oct 26, 2020 EX1G
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Oct 26, 2020 AITU
USE AMENDMENT FILED
Oct 16, 2020 IUAF
SOU EXTENSION 1 FILED
Oct 16, 2020 EXT1
SOU TEAS EXTENSION RECEIVED
Oct 16, 2020 EEXT
TEAS STATEMENT OF USE RECEIVED
Oct 16, 2020 EISU
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Apr 21, 2020 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Feb 25, 2020 NPUB
PUBLISHED FOR OPPOSITION
Feb 25, 2020 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Feb 5, 2020 NONP
ASSIGNED TO LIE
Jan 17, 2020 ALIE
APPROVED FOR PUB - PRINCIPAL REGISTER
Jan 15, 2020 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Jan 14, 2020 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Jan 13, 2020 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jan 13, 2020 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jul 13, 2019 GNRN
NON-FINAL ACTION E-MAILED
Jul 13, 2019 GNRT
NON-FINAL ACTION WRITTEN
Jul 13, 2019 CNRT
ASSIGNED TO EXAMINER
Jul 10, 2019 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jul 2, 2019 NWOS
NEW APPLICATION ENTERED
Jun 25, 2019 NWAP