DIRECT SUPPLY
LIVE

Serial Number

98725828

Owner

Direct Supply, Inc.

Attorney

Adam L. Brookman

First Use Date

Mar 27, 2024

Filing Date

Aug 30, 2024

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DIRECT SUPPLY Trademark

Serial Number: 98725828 • Registration: 8073699

DIRECT SUPPLY is a trademark filed by Direct Supply, Inc. on August 30, 2024. The trademark is classified under Class 9 (Computers & Electronics), Class 10 (Medical Apparatus), Class 11 (Environmental Control), Class 12 (Vehicles), Class 37 (Building & Construction), Class 38 (Telecommunications), Class 39 (Transportation & Storage), Class 42 (Computer & Scientific), Class 45 (Legal & Security Services), Class 16 (Paper Goods), Class 20 (Furniture), Class 24 (Fabrics), Class 25 (Clothing), Class 27 (Floor Coverings), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

Direct Supply, Inc. (2 trademarks)

6767 North Industrial Road
Milwaukee, WI 53223

Entity Type: 03

Trademark Details

Filing Date

August 30, 2024

Registration Date

December 23, 2025

First Use Anywhere

March 27, 2024

First Use in Commerce

March 27, 2024

Published for Opposition

November 4, 2025

Goods & Services

Bed sheets

Food service carts

Bath mats; floor mats

Electric lighting fixtures; electric plate heaters; lamps

Pajamas; robes

Data processing; providing business reports of electronic transactions for others; providing business intelligence services; invoice auditing services; spend management and cost management of facility operations for others; computerized database management for others, namely, compiling, managing, and administering data storage systems relating to equipment tracking, management, maintenance, life-safety code compliance and reporting, via a global computer network; business consultation and management consultation in the field of loss prevention management; mail order catalog and on-line retail store services featuring furniture, food service equipment, HVAC, floor care, and housekeeping equipment, plumbing, laundry and durable equipment, long-term health care and medical furniture and equipment, patient monitoring and physical therapy equipment and accessories, audio-visual and recreational equipment, educational training materials, and all related accessories; Transportation logistics services, namely, arranging the transportation of goods for others; freight logistics management; business consultation with respect to advising others on selection and use of environmentally friendly products in the workplace and in eldercare facilities

Providing an on-line computer database in the field of legal compliance of long-term care facilities

Construction of buildings; building construction and repair; building construction management; construction planning; renovation of buildings; consulting in the field of building construction; general construction contracting; Providing an on-line computer database in the field of the minimum requirements for the operation and maintenance of medical equipment to ensure safety and sterilization

Furniture, namely, sofas, love seats, lounge chairs, ottomans, bedroom furniture, bookcases, wall mirrors, beds, cabinets, bed headboards, bed footboards, wardrobes, chairs, dining room furniture, stools, occasional furniture, cocktail tables, end tables, and entertainment armoires, tables, office furniture; furniture and furniture parts made at least in part of foam; foam cushion wall protectors that are fitted to attach to furniture to prevent damage from movement and moving of furniture

Providing temporary use of online non-downloadable software applications for providing customers access to merchandise and services information of third-party vendors, providing third-party vendors and customers access to transaction history to generate reports for analysis of purchasing and sales, and allowing online commercial transactions; Providing temporary use of online non-downloadable software applications for providing customers access to pharmaceutical merchandise information from third-party vendors, providing third-party pharmacy vendors and customers access to transaction history to generate reports for analysis of purchasing and sales, allowing online commercial transactions, facilitating data transmissions between third-party vendors and customers, and providing verification of pricing and billing data; Electronic data storage of purchase orders and invoices for others; Building design services conducted before and during construction; Architectural design services; design of interior décor and color schemes; exterior building design; providing electronic data storage for others in the areas of equipment tracking, management, maintenance, life-safety code compliance and reporting; electronic storage of purchase orders and invoices for others

Electronic transmission of electronic purchase orders and invoices for others

Pulse oximeters, IV poles, body positioners in the nature of foam cushions and wedges used to elevate, stabilize, support and cushion users for all medical use; Clothing protectors, namely, bibs and dignity scarves for medical use; Support mattresses for medical purposes; patient monitoring sensors and alarms; beds for medical use

Printed publications, namely, catalogs featuring furniture, food service equipment, HVAC, floor care, and housekeeping equipment, plumbing, laundry and durable equipment, long-term health care and medical furniture and equipment, patient monitoring and physical therapy equipment and accessories, audio-visual and recreational equipment, educational training materials, and all related accessories; Printed newsletters and brochures on a wide variety of topics in the fields of equipment, furnishings and supplies; printed materials, namely, printed study guides, printed lesson plans, printed brochures, books, administrative forms, regulatory forms, assessment and training forms, printed sample policies, printed instructional manuals and paper signage, all in the field of patient, resident and employee safety practices and related risk management

Warehousing services; Supply chain logistics and reverse logistics services, namely, storage, transportation and delivery of documents, packages, raw materials, and other freight for others by air, rail, ship or truck

Healthcare patient and resident personal anti-fall and anti-wandering alarms and monitors, namely, bed, chair, and floor mat alarms and monitors featuring local alarm and nurse call capabilities; DVDs and compact disks featuring information pertaining to patient, resident and employee safety practices and related risk management; touch pad apparatus for controlling lighting

Filing History

TEAS SECTION 7 REQUEST RECEIVED
Apr 10, 2026 ES7R
NOTICE OF REGISTRATION CONFIRMATION EMAILED
Dec 23, 2025 NRCC
REGISTERED-PRINCIPAL REGISTER
Dec 23, 2025 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Nov 4, 2025 NPUB
PUBLISHED FOR OPPOSITION
Nov 4, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Oct 29, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Oct 7, 2025 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Sep 15, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Sep 15, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Sep 15, 2025 TROA
APPLICATION EXTENSION GRANTED/RECEIPT PROVIDED
Jun 16, 2025 XELG
APPLICATION EXTENSION TO RESPONSE PERIOD - RECEIVED
Jun 16, 2025 XELR
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 14, 2025 GNRN
NON-FINAL ACTION E-MAILED
Mar 14, 2025 GNRT
NON-FINAL ACTION WRITTEN
Mar 14, 2025 CNRT
ASSIGNED TO EXAMINER
Mar 10, 2025 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Mar 9, 2025 NWOS
NOTICE OF DESIGN SEARCH CODE E-MAILED
Mar 8, 2025 MDSC
NEW APPLICATION ENTERED
Aug 30, 2024 NWAP