DIRECT
LIVE

Serial Number

99226528

Owner

VACATION RENTAL PARTNERS, INC.

Attorney

Mike R. Turner

First Use Date

Dec 20, 2016

Filing Date

Jun 10, 2025

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DIRECT Trademark

Serial Number: 99226528 • Registration: 8149055

DIRECT is a trademark filed by VACATION RENTAL PARTNERS, INC. on June 10, 2025. The trademark is classified under Class 42 (Computer & Scientific). The application is currently registered and active.

Owner Contact Info

VACATION RENTAL PARTNERS, INC. (6 trademarks)

1588 SOUTH MAIN STREET, SUITE 102
SALT LAKE CITY, UT 84115

Entity Type: 03

Trademark Details

Filing Date

June 10, 2025

Registration Date

February 24, 2026

First Use Anywhere

December 20, 2016

First Use in Commerce

December 20, 2016

Published for Opposition

January 6, 2026

Goods & Services

providing online, non-downloadable software using machine learning for business operational decision support, trust accounting automation, and customer experience enhancement in the nature of responding to customer inquiries and realtime bookkeeping for use by property managers to manage short term rental properties; providing online, non-downloadable software featuring embedded generative and agentic AI models for use in hotel and rental reservation processing, room and facility maintenance coordination, and financial reconciliation for property managers; Providing on-line, non-downloadable computer software and mobile application software for computers, mobile phones and handheld computers for use by vacation rental managers and hotel operators for rental property reservation booking, rental property inventory distribution management, listing rental properties and distributing advertising of rental properties, developing customizable websites to list and offer rental properties, rental property payment processing, providing accounting tools for managing rental property financial accounts, yield and revenue management, property listing creation and management, staff task automation in the nature of data entry and report generation, customer support management, customer communications management, and customer relationship management (CRM)

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Feb 24, 2026 NRCC
REGISTERED-PRINCIPAL REGISTER
Feb 24, 2026 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Jan 6, 2026 NPUB
PUBLISHED FOR OPPOSITION
Jan 6, 2026 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Dec 31, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Dec 11, 2025 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Dec 9, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Dec 9, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Dec 9, 2025 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Nov 6, 2025 GNRN
NON-FINAL ACTION E-MAILED
Nov 6, 2025 GNRT
NON-FINAL ACTION WRITTEN
Nov 6, 2025 CNRT
ASSIGNED TO EXAMINER
Oct 29, 2025 DOCK
APPLICATION FILING RECEIPT MAILED
Jun 10, 2025 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jun 10, 2025 NWOS
NEW APPLICATION ENTERED
Jun 10, 2025 NWAP