Serial Number
90536586
Owner
DAVID'S BRIDAL INC.Attorney
Jeffrey H. BrownFirst Use Date
Dec 1, 2020
Filing Date
Feb 19, 2021
DIAMOND LOYALTY PROGRAM BY DAVID'S Trademark
Serial Number: 90536586 • Registration: 6697206
Trademark Classes
Owner Contact Info
Legal Representation
Correspondence Address
Jeffrey H. Brown Michael Best & Friedrich LLP
444 W. Lake Street, Suite 3200
Chicago, IL 60606
United States
Trademark Details
Filing Date
February 19, 2021
Registration Date
April 12, 2022
First Use Anywhere
December 1, 2020
First Use in Commerce
December 1, 2020
Published for Opposition
January 25, 2022
Goods & Services
Loyalty program for retail and online retail store services, namely, providing incentive award programs through issuance and processing of loyalty points for purchase of a company's goods and services; loyalty program for retail and online retail store services, namely, administration of a customer loyalty program which provides rewards in the form of credit to purchase products and services, product discounts and promotions, retail and online retail store discounts, and related benefits to customers in order to promote and reward customer loyalty; providing an incentive award program for customers through the issuance and distribution of loyalty reward numbers for the purpose of promoting and rewarding loyalty