DATUM Trademark

Software as a service (SAAS) services featuring software for managing customer relationships, namely, tracking customer contacts, sales opportunities, appointments, and customer interactions in a sales pipeline, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for managing sales leads, namely, generating, collecting, qualifying, scoring, prioritizing, and routing sales leads, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for identifying and compiling information about commercial facilities and the businesses occupying them within user-defined geographic areas, and filtering, scoring, and ranking those businesses as prospective customers for field service, facility service, and maintenance providers, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for mapping prospective customers and sales leads to user-defined geographic sales territories and service areas, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for automating follow-up sequences for sales leads, namely, enrolling sales leads in multi-step follow-up sequences, scheduling each follow-up step, and generating follow-up emails from user-defined templates, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for managing digital advertising campaigns run on third-party advertising networks, namely, creating, scheduling, activating, pausing, budgeting, and geographically targeting those campaigns, monitoring campaign performance, and sending optimization alerts to users, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for monitoring weather data and other external data to automatically initiate, schedule, and pause marketing and advertising campaigns when weather events or user-specified geographic and time-based conditions affect user-defined service areas, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for reporting marketing, advertising, and sales performance data in dashboards, namely, lead source attribution, conversion tracking, customer acquisition analysis, and geographic performance analysis, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for integrating and synchronizing data between the software applications of others in the fields of customer relationship management, advertising, analytics, mapping, weather information, commercial facility and business information, and e-commerce, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for creating and managing marketing landing pages with web forms that deliver captured sales leads to customer relationship management software, for use by field service, facility service, and building maintenance businesses; Software as a service (SAAS) services featuring software for generating preliminary service estimates and price quotes from user-supplied project parameters and displaying them to prospective customers through online forms, for use by field service, facility service, and building maintenance businesses