CRAVE
LIVE

Serial Number

97049531

Owner

CRAVE GLOBAL, INC.

Attorney

Jamie McGloin-King

First Use Date

May 12, 2020

Filing Date

Sep 28, 2021

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CRAVE Trademark

Serial Number: 97049531 • Registration: 6989050

CRAVE is a trademark filed by CRAVE GLOBAL, INC. on September 28, 2021. The trademark is classified under Class 9 (Computers & Electronics), Class 41 (Education & Entertainment), Class 42 (Computer & Scientific), Class 35 (Advertising & Business). The application is currently registered and active.

Owner Contact Info

CRAVE GLOBAL, INC. (2 trademarks)

680 E Colorado Blvd. #180
Pasadena, CA 91101

Entity Type: 03

Trademark Details

Filing Date

September 28, 2021

Registration Date

February 28, 2023

First Use Anywhere

May 12, 2020

First Use in Commerce

May 12, 2020

Published for Opposition

December 13, 2022

Goods & Services

Entertainment services, namely, live appearances by a sports celebrity; Entertainment services, namely, personal appearances by a sports celebrity; Entertainment services, namely, providing information by means of a global computer network in the fields of celebrities, entertainment, and popular culture; Entertainment services, namely, televised appearances by a sports celebrity; Production and distribution of videos in the field of celebrity endorsement; Production and distribution of videos in the field of celebrity-fan interaction; Production and distribution of videos in the field of product endorsement for celebrities; Providing online interviews featuring celebrities in the field of sports for entertainment purposes; Providing online interviews featuring athletes in the field of sports for entertainment purposes

Downloadable computer application software for mobile phones, namely, software for data collection and database management and reporting; Downloadable computer software using artificial intelligence for data collection and database management and reporting for the purpose of monitoring market conditions in China; Downloadable computer software using artificial intelligence for data collection and database management and reporting for the purpose of monitoring celebrity popularity; Downloadable computer software using artificial intelligence for data collection and database management and reporting for the purpose of monitoring celebrity popularity in China; Downloadable computer software for data collection and database management and reporting for the purpose of allowing customers to interact with support staff

Development of social media content; Product endorsement for celebrities; Providing customized documentation, information, counseling, advice, and consulting regarding Chinese patriotism and Chinese cultural norms; Negotiation of contracts for others; Endorsement services, namely, promoting the goods and services of others; Supply chain management services

Application service provider (ASP) featuring application-to-person (A2P) software for use in one-way text message communication from celebrities to their fans; Software as a service (SAAS) services featuring software for data collection and database management and reporting for the purpose of allowing customers to interact with support staff; Software as a service (SAAS) services featuring software using artificial intelligence for data collection and database management and reporting for the purpose of monitoring market conditions in China; Software as a service (SAAS) services featuring software using artificial intelligence for data collection and database management and reporting for the purpose of monitoring celebrity popularity; Software as a service (SAAS) services featuring software using artificial intelligence for data collection and database management and reporting for the purpose of monitoring celebrity popularity in China

Filing History

NOTICE OF REGISTRATION CONFIRMATION EMAILED
Feb 28, 2023 NRCC
REGISTERED-PRINCIPAL REGISTER
Feb 28, 2023 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Dec 13, 2022 NPUB
PUBLISHED FOR OPPOSITION
Dec 13, 2022 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Nov 23, 2022 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Nov 8, 2022 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Oct 12, 2022 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Oct 11, 2022 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Oct 11, 2022 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Jun 29, 2022 GNRN
NON-FINAL ACTION E-MAILED
Jun 29, 2022 GNRT
NON-FINAL ACTION WRITTEN
Jun 29, 2022 CNRT
ASSIGNED TO EXAMINER
Jun 28, 2022 DOCK
NOTICE OF DESIGN SEARCH CODE E-MAILED
Oct 28, 2021 MDSC
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Oct 27, 2021 NWOS
NEW APPLICATION ENTERED
Oct 1, 2021 NWAP