CHOOSE FRIENDLY
LIVE
Serial Number
98072861
Owner
COLGATE-PALMOLIVE COMPANYAttorney
Halle MarkusFiling Date
Jul 6, 2023
CHOOSE FRIENDLY Trademark
Serial Number: 98072861 • Registration: 8073255
CHOOSE FRIENDLY is a trademark filed by
COLGATE-PALMOLIVE COMPANY
on July 6, 2023. The trademark is classified under Class 3 (Cosmetics & Cleaning).
The application is currently registered and active.
Trademark Classes
Owner Contact Info
Legal Representation
Correspondence Address
Halle Markus
300 PARK AVENUE
COLGATE-PALMOLIVE, TRADEMARKS, PK-8
NEW YORK, NY 10022
United States
Trademark Details
Filing Date
July 6, 2023
Registration Date
December 23, 2025
Published for Opposition
November 4, 2025
Goods & Services
Deodorant for personal use
Filing History
NOTICE OF REGISTRATION CONFIRMATION EMAILED
Dec 23, 2025 NRCC
REGISTERED-PRINCIPAL REGISTER
Dec 23, 2025 R.PR
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
Nov 4, 2025 NPUB
PUBLISHED FOR OPPOSITION
Nov 4, 2025 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
Oct 29, 2025 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Oct 3, 2025 CNSA
TEAS/EMAIL CORRESPONDENCE ENTERED
Sep 30, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Sep 30, 2025 CRFA
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP
Sep 24, 2025 ASGN
ASSIGNED TO LIE
Sep 15, 2025 ALIE
TEAS RESPONSE TO SUSPENSION INQUIRY RECEIVED
Sep 5, 2025 ERSI
NOTIFICATION OF INQUIRY AS TO SUSPENSION E-MAILED
Sep 2, 2025 GNS2
INQUIRY TO SUSPENSION E-MAILED
Sep 2, 2025 GNSI
SUSPENSION INQUIRY WRITTEN
Sep 2, 2025 CNSI
SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Aug 15, 2025 RCCK
REPORT COMPLETED SUSPENSION CHECK CASE STILL SUSPENDED
Feb 14, 2025 RCSC
SUSPENSION CHECKED - TO ATTORNEY FOR ACTION
Feb 10, 2025 RCCK
NOTIFICATION OF LETTER OF SUSPENSION E-MAILED
Jul 18, 2024 GNS3
LETTER OF SUSPENSION E-MAILED
Jul 18, 2024 GNSL
SUSPENSION LETTER WRITTEN
Jul 18, 2024 CNSL
USE AMENDMENT ACCEPTED
Jul 18, 2024 IUAA
AMENDMENT TO USE PROCESSING COMPLETE
Jun 5, 2024 AUPC
USE AMENDMENT FILED
Jun 5, 2024 IUAF
TEAS AMENDMENT OF USE RECEIVED
Jun 5, 2024 EAAU
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Jun 5, 2024 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Mar 19, 2024 GNRN
NON-FINAL ACTION E-MAILED
Mar 19, 2024 GNRT
NON-FINAL ACTION WRITTEN
Mar 19, 2024 CNRT
ASSIGNED TO EXAMINER
Mar 18, 2024 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Aug 6, 2023 NWOS
NEW APPLICATION ENTERED
Jul 10, 2023 NWAP
