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Serial Number

86393665

Owner

SPICY LIQUID, INC.

Attorney

Timothy M. Kenny

First Use Date

Feb 20, 1988

Filing Date

Sep 12, 2014

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CHOLULA Trademark

Serial Number: 86393665 • Registration: 4860754

CHOLULA is a trademark filed by SPICY LIQUID, INC. on September 12, 2014. The trademark is classified under Class 43 (Hotels & Restaurants), Class 30 (Staple Foods). The application is currently registered and active.

Trademark Classes

Class 43 - Hotels & Restaurants

Services for providing food and drink; temporary accommodation

Class 30 - Staple Foods

Coffee, tea, cocoa and artificial coffee; rice; tapioca and sago; flour and preparations

Owner Contact Info

SPICY LIQUID, INC. (13 trademarks)

1209 ORANGE STREET
WILMINGTON, DE 19801

Entity Type: 03

SPICY LIQUID, LLC (16 trademarks)

24 Schilling Road, Suite 1
Hunt Valley, MD 21031

Entity Type: 16

SALSAS DE JALISCO CACU, S.A. DE C.V. (22 trademarks)

RIO CHURUBUSCO NO. 213
COLONIA GRANJAS, D.F. 08400 , MX

Entity Type: 03

Legal Representation

Attorney of Record

Timothy M. Kenny

1,376 trademarks filed View all →

Correspondence Address

Timothy M. Kenny Norton Rose Fulbright US LLP

98 San Jacinto Boulevard, Suite 1100

Austin, TX 78701

United States

Trademark Details

Filing Date

September 12, 2014

Registration Date

November 24, 2015

First Use Anywhere

February 20, 1988

First Use in Commerce

February 20, 1988

Published for Opposition

February 3, 2015

Goods & Services

[Restaurant, bar, canteen and carry-out restaurant services]

Hot sauce, dry seasonings

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED

Jan 10, 2026 NA89

REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)

Jan 10, 2026 RNL1

REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED

Jan 10, 2026 89AG

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jan 9, 2026 APRE

TEAS SECTION 8 & 9 RECEIVED

Oct 2, 2025 E89R

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

Nov 24, 2024 REM2

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 7, 2024 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 7, 2024 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 7, 2024 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 7, 2024 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 7, 2024 COAR

TEAS WITHDRAWAL OF ATTORNEY RECEIVED-FIRM RETAINS

Jan 17, 2024 EWAF

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 17, 2024 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 17, 2024 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 17, 2024 REAP

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Jun 15, 2022 NA85

REGISTERED - PARTIAL SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Jun 15, 2022 C15P

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Jun 15, 2022 APRE

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Mar 30, 2022 CHAN

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Mar 30, 2022 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Mar 30, 2022 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Mar 30, 2022 REAP

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Mar 30, 2022 COAR

TEAS SECTION 8 & 15 RECEIVED

Jan 3, 2022 E815

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Dec 6, 2021 TCCA

TEAS WITHDRAWAL AS DOMESTIC REPRESENTATIVE RECEIVED

Dec 6, 2021 EWOR

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Dec 6, 2021 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Dec 6, 2021 REAP

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Jan 26, 2021 CHAN

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Jan 26, 2021 TCCA

ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED

Jan 26, 2021 ARAA

TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED

Jan 26, 2021 REAP

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Jan 26, 2021 COAR

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 9, 2020 ASCK

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

Nov 24, 2020 REM1

APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED

Sep 12, 2019 CHAN

TEAS CHANGE OF OWNER ADDRESS RECEIVED

Sep 12, 2019 COAR

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Aug 28, 2019 ASGN

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Apr 24, 2019 ASGN

CORRECTION UNDER SECTION 7 - PROCESSED

Dec 18, 2015 COC.

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Dec 18, 2015 APRE

TEAS SECTION 7 REQUEST RECEIVED

Dec 8, 2015 ES7R

REGISTERED-PRINCIPAL REGISTER

Nov 24, 2015 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Oct 23, 2015 SUNA

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Oct 22, 2015 CNPR

STATEMENT OF USE PROCESSING COMPLETE

Oct 2, 2015 SUPC

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Oct 2, 2015 AITU

USE AMENDMENT FILED

Sep 28, 2015 IUAF

TEAS STATEMENT OF USE RECEIVED

Sep 28, 2015 EISU

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Mar 31, 2015 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Feb 3, 2015 NPUB

PUBLISHED FOR OPPOSITION

Feb 3, 2015 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Jan 14, 2015 NONP

APPROVED FOR PUB - PRINCIPAL REGISTER

Dec 28, 2014 CNSA

ASSIGNED TO EXAMINER

Dec 25, 2014 DOCK

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Sep 19, 2014 NWOS

NEW APPLICATION ENTERED

Sep 16, 2014 NWAP

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