CHOICE
LIVE

Serial Number

79416044

Owner

ALIBABA INNOVATION PRIVATE LIMITED

Attorney

Edward Playfair

Filing Date

Dec 30, 2024

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CHOICE Trademark

Serial Number: 79416044

CHOICE is a trademark filed by ALIBABA INNOVATION PRIVATE LIMITED on December 30, 2024. The trademark is classified under Class 9 (Computers & Electronics), Class 35 (Advertising & Business). The application is currently pending registration.

Owner Contact Info

ALIBABA INNOVATION PRIVATE LIMITED (185 trademarks)

51 BRAS BASAH ROAD
SINGAPORE 189554 , SG

Entity Type: 24

Trademark Details

Filing Date

December 30, 2024

Registration Date

Not Registered

Goods & Services

Downloadable software for generating cryptographic keys for receiving and spending cryptocurrency; downloadable computer software for managing crypto asset transactions using blockchain technology; downloadable computer graphics; data processing apparatus; computer memory devices; computers; computer operating programs, recorded; central processing units (CPU); computer game software, recorded; downloadable music files; downloadable image files featuring avatars for use in virtual environments; memory cards for video game machines; electronic black boxes for recording data; recorded and downloadable computer software platforms for managing a curated and premium selection of products for an online retail store, providing a premium online shopping experience, integrating business management, analytics, and logistics services for curated product offerings; downloadable computer game software; downloadable electronic wallets, namely, downloadable computer software for use as a digital wallet; recorded and downloadable data sets in the field of retail analytics, consumer behavior, market trends, product demand, e-commerce sales statistics, logistics, warehousing, supply chain management, shipping routes, inventory tracking, advertising campaign performance and audience demographics; Global Positioning System (GPS) apparatus; virtual reality headsets; spectacles

Online retail store services featuring a wide variety of consumer goods of others; online retail store services featuring downloadable and prerecorded music and movies; demonstration of goods; advertising services; rental of advertising space; presentation of goods on communication media, for retail purposes; consultancy regarding advertising communication strategies; business management consultancy; conducting market studies; organization of exhibitions for commercial or advertising purposes; providing business information; providing commercial information and advice for consumers in the choice of products and services; commercial intermediation services, namely, business intermediary services relating to the matching of various professionals with clients; providing user reviews for commercial or advertising purposes; providing user rankings for commercial or advertising purposes; arranging and conducting of commercial events in the nature of trade shows; lead generation services; sales prospecting for others; import-export agency services; sales promotion for others; marketing services; provision of an online marketplace for buyers and sellers of goods and services; promoting the goods of others through influencers; compilation of information into computer databases; systemization of information into computer databases; website traffic optimisation; updating and maintenance of data in computer databases; web indexing being compiling indexes of information for commercial or advertising purposes; accounting services; accounting services, namely, administrative accounting for e-commerce merchants in the nature of compiling order statistics and administering sales accounts; sponsorship search

Filing History

APPROVED FOR PUB - PRINCIPAL REGISTER
Jun 3, 2026 CNSA
REFUSAL PROCESSED BY IB
May 28, 2026 RFNP
TEAS/EMAIL CORRESPONDENCE ENTERED
May 20, 2026 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
May 20, 2026 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
May 20, 2026 TROA
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Apr 29, 2026 GNRN
NON-FINAL ACTION E-MAILED
Apr 29, 2026 GNRT
NON-FINAL ACTION WRITTEN
Apr 29, 2026 CNRT
NOTIFICATION OF NON-FINAL ACTION E-MAILED
Apr 15, 2026 GNRN
NON-FINAL ACTION E-MAILED
Apr 15, 2026 GNRT
NON-FINAL ACTION WRITTEN
Apr 15, 2026 CNRT
TEAS/EMAIL CORRESPONDENCE ENTERED
Mar 18, 2026 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Mar 18, 2026 CRFA
TEAS REQUEST FOR RECONSIDERATION RECEIVED
Mar 18, 2026 ERFR
NOTIFICATION OF FINAL REFUSAL EMAILED
Jan 9, 2026 GNFN
FINAL REFUSAL E-MAILED
Jan 9, 2026 GNFR
FINAL REFUSAL WRITTEN
Jan 9, 2026 CNFR
TEAS/EMAIL CORRESPONDENCE ENTERED
Dec 12, 2025 TEME
CORRESPONDENCE RECEIVED IN LAW OFFICE
Dec 11, 2025 CRFA
TEAS RESPONSE TO OFFICE ACTION RECEIVED
Dec 11, 2025 TROA
REFUSAL PROCESSED BY IB
Jul 12, 2025 RFNT
NON-FINAL ACTION MAILED - REFUSAL SENT TO IB
Jun 22, 2025 RFCS
REFUSAL PROCESSED BY MPU
Jun 22, 2025 RFRR
NON-FINAL ACTION (IB REFUSAL) PREPARED FOR REVIEW
Apr 24, 2025 RFCR
NON-FINAL ACTION WRITTEN
Apr 23, 2025 CNRT
ASSIGNED TO EXAMINER
Apr 11, 2025 DOCK
APPLICATION FILING RECEIPT MAILED
Feb 10, 2025 MAFR
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Feb 10, 2025 NWOS
SN ASSIGNED FOR SECT 66A APPL FROM IB
Feb 6, 2025 REPR