C/4HANA Trademark

Downloadable computer programs and downloadable computer software for use in database management in connection with customer relationship management (CRM); downloadable computer programs and downloadable computer software for connecting data and processes across marketing, sales, service, commerce and customer data to deliver a connected customer experience; downloadable computer programs and downloadable computer software for the on-premise and remote processing and analysis of marketing, sales, service, commerce and customer data for the purpose of real-time, ad-hoc and strategic business decision making; downloadable computer software for use in customer relationship management (CRM); all of the above also for operation by way of a cloud computing model being downloadable cloud-based software

Database management, namely, systematic ordering of data and information in computer databases for the internet and for business on-premise use relating to the development, creating, programming, implementing, performance, production, distribution, sale, application, use, function, handling, modification, maintenance, rental, updating, design and outsourcing of computer programs and computer software; compilation and systemization of information into computer databases, namely, systemization of data and information in computer databases for the internet; systemization of data and information in computer databases for business on-premise use in relation to the creation, development and design of computer programs and computer software in the nature of software for the on-premise and remote processing of business transactions; systemization of data and information in computer databases for the analysis of business data, for the purpose of real-time, ad-hoc and strategic business decision making, for support, sales, service, marketing, commerce, and customer data, and for analysis and direct data processing applications

Creating, development and design of computer programs and computer software, in particular for commercial functions, including for the on-premise and/or remote processing of business transactions, for the analysis of business data, for the purpose of real-time, ad- hoc and strategic business decision making, for support, sales, service, marketing commerce and customer data, and for customer relationship management; all of the above also for operation by way of a cloud computing model being cloud computing software; software as a service (SAAS) services featuring software for the on-premise and remote processing of business transactions, for the analysis of business data, for the purpose of real-time, ad-hoc and strategic business decision making, for support, sales, service, marketing commerce and customer data, and for customer relationship management; cloud computing featuring software for use in on-premise and remote processing of business transactions, for the analysis of business data, for the purpose of real-time, ad-hoc and strategic business decision making, for support, sales, service, marketing commerce and customer data, and for customer relationship management; implementation, maintenance, rental of computer programs and software; maintenance of computer programs and software; updating and maintenance of computer programs and computer software, in particular programs relating to the development, creation, programming, execution, function, production, disseminating, distribution, application, use, operating, handling, modifying, sale, maintenance, rental, updating, design and outsourcing of computer software products; technical consultancy with regard to the creating, development, use and application of computer programs and software; research in the field of computer programs and software; web site hosting services; outsource service providers in the field of developing and providing computer programs and software

Training in the use of data processing programs