BUNDESLIGA Trademark

Production, reproduction, presentation and rental of films, video films and other TV programmes; presentation and rental of video and/or audio cassettes, tapes, records, video games, and computer games; rental of TV reception devices and decoders; educational services, namely, providing live and online workshops, seminars, and courses in the fields of [ politics, business, finance, law, social welfare,] sport, culture, [ religion, technology, computers, the Internet;] entertainment in the nature of live sporting events; providing information relating to sporting and cultural activities; organizing community sporting and cultural events; entertainment, namely, production of radio and TV programming; organization and execution of sports, show, quiz [ and music] events; organization and execution of live broadcast competitions on radio and television in the fields of sports and quiz shows; organizing competitions in the fields of education, teaching, entertainment and sport; [ entertainment in the nature of beauty pageants;] education services, namely, providing distance learning courses in the fields of [ politics, business, finance, law, social welfare, ] sport, culture, [ religion, technology, computers, the Internet; ] publication of books, magazines, brochures, and manuals in the fields of politics, business, finance, law, social welfare, sport, culture, religion, technology, computers, the Internet; providing online publications in the fields of politics, business, finance, law, social welfare, sport, culture, religion, technology, computers, the Internet; entertainment in the nature of concerts, theatre productions, and sports competitions; production of film, TV and radio, videotext programmes or broadcasts, radio and TV entertainment; production of films and video films of an educational, teaching and entertainment nature; presentation and rental of audio and visual recordings on video and/or audio cassettes, tapes and records; organizing [ theatre productions, music concerts;] cultural events, artistic events, recreational and sporting activities; organizing and executing cultural activities, community sporting events, congresses, seminars, presentation events and multimedia shows for cultural and entertainment purposes; production of web TV programmes, interactive programmes and Internet TV programmes; ticket and seat reservations, namely, presale of tickets for concerts, shows and other entertainment events; booking and reservation services for cultural and sporting events; operation of sports facilities for children, teenagers and adolescents with the aim of organizing their free time; providing information on entertainment events and offers for sports and recreational activities; rental of sports facilities; written text editing; services of a sports agency, namely, organizing sporting activities

[ Apparatus for telecommunication, namely, mobile phones and smartphones; optical image viewers with three-dimensional graphics; Recording and playing devices for sound and image carriers; electronic amusement apparatus, namely, radio and television sets, sound and/or video recording and replay devices, portable machines and equipment for recording and playback of digital video and sound signals; sets for interactive television; devices for the reception and conversion of encoded signals, namely, decoders; devices and multimedia devices for the interconnection between and control of audio, video and telecommunication equipment as well as computers and printers, devices with an electronic user interface and a control for interactive television and/or pay TV; ] computer software in the nature of an electronic programme guide; [ operating system software; data processing devices and computers, buffer storage units, computer chips, disks, cables, drives, terminals, printers, keyboards and monitors; ] computer game equipment comprising [storage diskettes, ] manual controllers and video game units; video, computer and electronic games that connect to external screens or monitors; [ automatic sales machines in the nature of cash registers and devices for reading and processing credit cards and debit cards,] video and computer game and entertainment consoles for use on an external screen; accessories for computers, video and computer games, namely, joysticks, manual controllers, control units, adapters, [functionality or memory capacity extension modules, speech synthesisers, light pens, electronic 3D goggles; blank cassettes and diskettes;] pre-recorded cassettes, diskettes, cartridges, and game modules; boxes for storing cassettes, diskettes and phonograph records; [ programme recorders, keypads, diskette stations comprising floppy disk drives, microprocessors and control electronics; electronic data processing units comprising monitors, input devices in the nature of keyboards and computer mice, output devices in the nature of video monitors, printers, terminals and memory chips; ]computer programmes in the nature of business management software, word processing software, computer games, customer relationship management software, spreadsheet software, financial management software, all recorded on magnetic and/or optical media; electronic data carriers; computer software in the nature of video games supplied as computer programmes stored on data carriers; computer and video games stored on [ cassettes, ] diskettes, cartridges, hard disks and tapes; computer databases stored on machine-readable data carriers; sound carriers with recorded material or blank; pre-recorded [ phonograph records,] compact discs, tapes and cassettes in the field of sports-related programming; [ blank video carriers in the nature of video cassettes and DVDs; ] pre-recorded video carriers in the field of sports-related programming; magnetic, magneto-optical and optical data carriers with recorded sound and/or video material in the field of sports-related programming; prepaid telephone calling cards, magnetically encoded; [ spectacles, glasses, spectacle rims; spectacle cases; ] parts of all the aforementioned goods included in this class; empty designed video cases

Transmission of radio and TV programmes/broadcasts via wireless or wired networks; transmission of film, TV, radio and screen text, video text programmes or broadcasts; telecommunications services, namely, broadcast of television and radio programming via wireless and wired telecommunication networks; services of press agencies, namely, the collection, delivery and transmission of news and press releases via paper and via digital networks; audio, visual and data transmission via cable, satellite, computer networks, broadcast television and radio transmission, and telephone lines; electronic transfer of television programmes within the framework of a subscription TV service in the nature of pay television and video-on-demand television; electronic transfer of subscription television programmes for others in the nature of pay television and video-on-demand television; provision of access to an information database via electronic networks in the fields of sports, business management, marketing, advertising, and television production; transmission of information via wireless or line-bound networks; online services and broadcasts, namely, transfer of information, news, and email; provision of telecommunication channels for teleshopping services; transmission of teleshopping broadcasts; provision of access to communication networks with the aid of digital multimedia technology; provision of Internet access; provision of a teleshopping and telebanking service via broadcast television; electronic transfer of data and data-processing programmes in electronic networks, namely, via the Internet, cable television, satellite broadcast, broadcast television, and broadcast radio media, in the fields of [ politics, business, finance, law, social welfare, ] sport, culture, [ religion, ] technology, computers, the Internet; transfer and transmission services for sound, language, pictures and data; television broadcasting services, communication by means of mobile phones; collection, updating and delivery of data within the scope of the services of press agencies for the operation of databases for the purpose of implementing a teleservice; email data services, telecopy services, SMS services, provision of access to information stored in databases by means of interactive computer systems; telephone services in the nature of operating an information, complaint [and emergency] hotline; provision of access to and transfer of information, texts, drawings and pictures in the fields of [ politics, business, finance, law, social welfare, ] sport, culture, [religion,] technology, computers, the Internet; provision of access to information and entertainment programmes via the Internet; broadcast of web TV programmes, interactive broadcasts and Internet TV programmes; electronic transfer of information, namely, sound, pictures and data; provision of access to data via the Internet; data transfer services between linked computer systems; provision of access to networks for the transfer of news, pictures, text, language and Internet data

Advertising and marketing; providing business consulting services, publishing print media, and publishing electronic media, all in the field of marketing and advertising; organizational advisory services in the field of marketing and advertising; statistical evaluation of market data; market research; market analysis; advertising research; distribution of catalogues, mailings and goods for advertising purposes; radio, TV and cinema advertising, public relations, sales promotion for others, management of the business data of others using computers; organization and holding of trade fairs and exhibitions for commercial and advertising purposes; marketing and rental of advertising time on TV; corporate and organization consulting; selling advertising on radio, TV, cinema, print, videotext and teletext media; dissemination and publication of advertising brochures for others; advertising film production; advertising film rental; acceptance of orders by telephone for teleshopping products; business management; company administration; providing office functions; organizational advice on business matters; preparing of business reports; secretarial services; business management consulting; business administration consulting; online retail store services featuring computer software, computer games, video carriers, sound carriers, books and magazines; services of an electronic commerce processor, namely, acceptance of orders and invoice processing for electronic ordering systems; distribution of advertising on an electronic online communication network; execution of auctions in the Internet; business administration; business advice in relation to franchising; retail of goods via online market places, namely, online retail store services featuring computer software, computer games, video carriers, sound carriers, books and magazines; telephone answering services; planning of advertising measures. preparation and update of advertising material for advertising space in the Internet and rental of advertising space in the Internet; advertising in the Internet for third parties in the nature of banner exchange advertising; talent promotion through organizational consulting; compilation of data for computer databases in the fields of sports, business management, advertising, marketing, and television production; business administrative consultancy services in the field of TV advertising; production of TV and radio advertising programmes; production of TV and radio advertising programmes in the nature of consumer competition programmes; maintaining a database of business information for others in the nature of a price database; update of data in computer databases in the fields of sports, business management, advertising, marketing, and television production; layout design of Internet advertising; services of a sports association, namely, business lobbying work for promoting professional sport; business research; advisory services in the area of marketing and advertising; business management, event promotion and marketing of charitable events

Providing legal services for professional sports clubs; security services for the protection of assets and persons; escort services in the nature of security services to provide safe escort of assets or persons; legal support services relating to the exploitation of intellectual and industrial property rights, licensing of intellectual property for films, TV, radio productions, and print media; legal advice and representation; arbitration services; advice in the area of the management of intellectual property and copyrights; commercial exploitation by means of the allocation of licenses and the management of TV transmission rights, namely, rights for the broadcast of sports events; legal services relating to the exploitation of intellectual and industrial property rights, namely, licensing of intellectual property for print media, radio, TV and film contributions for use on sound and picture carriers; legal services relating to the exploitation of intellectual and industrial property rights, namely, licensing for newspaper and magazine articles