BUILT ON THE WAY UP Trademark
Serial Number: 99445286
Trademark Classes
Class 9 - Computers & Electronics
Scientific, nautical, surveying, photographic, cinematographic, optical apparatus and instruments
Class 41 - Education & Entertainment
Education; providing of training; entertainment; sporting and cultural activities
Class 16 - Paper Goods
Paper and cardboard; printed matter; bookbinding material; photographs; stationery
Class 25 - Clothing
Clothing, footwear, headgear
Owner Contact Info
Legal Representation
Correspondence Address
Built On The Way Up LLC
3660 Sunny Crest Dr
Brookfield, WI 53005
United States
Trademark Details
Filing Date
October 15, 2025
Registration Date
Not Registered
Published for Opposition
March 31, 2026
Goods & Services
Downloadable electronic books in the field of personal development, personal growth, business leadership, and fiction.
Educational and entertainment services, namely, providing motivational and educational speakers in the field of self- and personal improvement; Providing classes, seminars, workshops, presentations and retreats in the field of wellness; Providing online non-downloadable electronic books in the field of personal development, personal growth, business leadership, and fiction.; Personal coaching services in the field of personal development, personal growth, motivational speaking, and business leadership.
Printed books in the field of personal development, personal growth, business leadership, and fiction.
Hooded sweat shirts; Hats; Beanies; Tank tops; Short-sleeved or long-sleeved t-shirts; Socks; Sports caps and hats; Athletic shorts; Sports jackets; Windbreakers; Yoga pants; Wristbands as clothing; Body suits for babies
