DEAD

Serial Number

85347481

Owner

SDC U.S. SMILEPAY SPV

Attorney

Jami A. Gekas

First Use Date

Nov 15, 2011

Filing Date

Jun 15, 2011

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BRITEON! Trademark

Serial Number: 85347481 • Registration: 4147845

BRITEON! is a trademark filed by SDC U.S. SMILEPAY SPV on June 15, 2011. The trademark is classified under Class 3 (Cosmetics & Cleaning). The application is currently no longer active.

Trademark Classes

Class 3 - Cosmetics & Cleaning

Bleaching preparations and other substances for laundry use; cleaning, polishing, scouring

Owner Contact Info

SDC U.S. SMILEPAY SPV (54 trademarks)

WILMINGTON, DE 19890

Entity Type: 99

SMILEDIRECTCLUB, LLC (73 trademarks)

414 UNION STREET
NASHVILLE, TN 37219

Entity Type: 16

DENTIST RX, LLC (21 trademarks)

Clearwater, FL 33762

Entity Type: 16

Legal Representation

Attorney of Record

Jami A. Gekas

1,086 trademarks filed View all →

Correspondence Address

Jami A. Gekas Foley & Lardner LLP

Suite 2800

321 North Clark Street

Chicago

IL 60654-5313

Trademark Details

Filing Date

June 15, 2011

Registration Date

May 22, 2012

First Use Anywhere

November 15, 2011

First Use in Commerce

November 15, 2011

Published for Opposition

December 20, 2011

Cancellation Date

December 2, 2022

Filing History

CANCELLED SEC. 8 (10-YR)/EXPIRED SECTION 9

Dec 2, 2022 CAEX

COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED

May 22, 2021 REM2

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Jun 3, 2020 ASGN

NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED

Sep 29, 2018 NA85

REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.

Sep 29, 2018 C15A

AMENDMENT UNDER SECTION 7 - PROCESSED

Sep 29, 2018 A7OK

CASE ASSIGNED TO POST REGISTRATION PARALEGAL

Sep 26, 2018 APRE

TEAS SECTION 7 REQUEST RECEIVED

Sep 14, 2018 ES7R

TEAS SECTION 8 & 15 RECEIVED

Sep 13, 2018 E815

AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP

Sep 12, 2018 ASGN

COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED

May 22, 2017 REM1

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 13, 2014 ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Feb 26, 2014 ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Dec 25, 2013 ASCK

ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY

Aug 7, 2013 ASCK

REGISTERED-PRINCIPAL REGISTER

May 22, 2012 R.PR

NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED

Apr 14, 2012 SUNA

LAW OFFICE REGISTRATION REVIEW COMPLETED

Apr 13, 2012 REGV

ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED

Apr 13, 2012 CNPR

STATEMENT OF USE PROCESSING COMPLETE

Mar 22, 2012 SUPC

CASE ASSIGNED TO INTENT TO USE PARALEGAL

Mar 22, 2012 AITU

USE AMENDMENT FILED

Feb 24, 2012 IUAF

TEAS STATEMENT OF USE RECEIVED

Feb 24, 2012 EISU

NOA E-MAILED - SOU REQUIRED FROM APPLICANT

Feb 14, 2012 NOAM

OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED

Dec 20, 2011 NPUB

PUBLISHED FOR OPPOSITION

Dec 20, 2011 PUBO

NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED

Nov 30, 2011 NONP

LAW OFFICE PUBLICATION REVIEW COMPLETED

Nov 16, 2011 PREV

ASSIGNED TO LIE

Nov 16, 2011 ALIE

TEAS CHANGE OF CORRESPONDENCE RECEIVED

Nov 1, 2011 TCCA

APPROVED FOR PUB - PRINCIPAL REGISTER

Oct 24, 2011 CNSA

TEAS/EMAIL CORRESPONDENCE ENTERED

Oct 14, 2011 TEME

CORRESPONDENCE RECEIVED IN LAW OFFICE

Oct 14, 2011 CRFA

TEAS RESPONSE TO OFFICE ACTION RECEIVED

Oct 14, 2011 TROA

NOTIFICATION OF NON-FINAL ACTION E-MAILED

Sep 21, 2011 GNRN

NON-FINAL ACTION E-MAILED

Sep 21, 2011 GNRT

NON-FINAL ACTION WRITTEN

Sep 21, 2011 CNRT

ASSIGNED TO EXAMINER

Sep 16, 2011 DOCK

NOTICE OF DESIGN SEARCH CODE MAILED

Jun 21, 2011 MDSM

NEW APPLICATION OFFICE SUPPLIED DATA ENTERED

Jun 20, 2011 NWOS

NEW APPLICATION ENTERED

Jun 18, 2011 NWAP

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