TrademarkDir
BRILLIANT WHITE
LIVE

Serial Number

85823772

Owner

RANIR, LLC

Attorney

Anessa Owen Kramer

First Use Date

Feb 20, 2015

Filing Date

Jan 15, 2013

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BRILLIANT WHITE Trademark

Serial Number: 85823772 • Registration: 4795616

BRILLIANT WHITE is a trademark filed by RANIR, LLC on January 15, 2013. The trademark is classified under Class 3 (Cosmetics & Cleaning). The application is currently registered and active.

Owner Contact Info

RANIR, LLC (351 trademarks)

GRAND RAPIDS, MI 49512

Entity Type: 16

Trademark Details

Filing Date

January 15, 2013

Registration Date

August 18, 2015

First Use Anywhere

February 20, 2015

First Use in Commerce

February 20, 2015

Published for Opposition

May 28, 2013

Goods & Services

[ Mouthwashes and mouth rinses, toothpaste, and ] teeth whitening preparations

Filing History

NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED
Nov 11, 2025 NA89
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)
Nov 11, 2025 RNL1
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED
Nov 11, 2025 89AG
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Nov 10, 2025 APRE
TEAS SECTION 8 & 9 RECEIVED
Jul 23, 2025 E89R
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED
Aug 18, 2024 REM2
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY
Jul 13, 2022 ASCK
NOTICE OF ACCEPTANCE OF SEC. 8 & 15 - E-MAILED
Nov 15, 2021 NA85
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.
Nov 15, 2021 C15A
CASE ASSIGNED TO POST REGISTRATION PARALEGAL
Nov 15, 2021 APRE
TEAS SECTION 8 & 15 RECEIVED
Aug 12, 2021 E815
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED
Mar 18, 2021 CHAN
TEAS CHANGE OF CORRESPONDENCE RECEIVED
Mar 18, 2021 TCCA
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Mar 18, 2021 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Mar 18, 2021 REAP
TEAS CHANGE OF OWNER ADDRESS RECEIVED
Mar 18, 2021 COAR
COURTESY REMINDER - SEC. 8 (6-YR) E-MAILED
Aug 18, 2020 REM1
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED
Jul 11, 2018 ARAA
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED
Jul 11, 2018 REAP
REGISTERED-PRINCIPAL REGISTER
Aug 18, 2015 R.PR
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED
Jul 11, 2015 SUNA
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED
Jul 10, 2015 CNPR
STATEMENT OF USE PROCESSING COMPLETE
Jul 9, 2015 SUPC
USE AMENDMENT FILED
Jun 22, 2015 IUAF
TEAS STATEMENT OF USE RECEIVED
Jun 22, 2015 EISU
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 10, 2014 EXRA
CORRECTED NOA E-MAILED
Dec 10, 2014 NOAC
SOU EXTENSION 3 GRANTED
Dec 9, 2014 EX3G
DIVISIONAL PROCESSING COMPLETE
Dec 9, 2014 DPCC
SOU EXTENSION 3 FILED
Nov 18, 2014 EXT3
DIVISIONAL REQUEST RECEIVED
Nov 18, 2014 DRRR
TEAS REQUEST TO DIVIDE RECEIVED
Nov 18, 2014 ERTD
SOU TEAS EXTENSION RECEIVED
Nov 18, 2014 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Aug 9, 2014 EXRA
SOU EXTENSION 2 GRANTED
Aug 8, 2014 EX2G
CASE ASSIGNED TO INTENT TO USE PARALEGAL
Aug 8, 2014 AITU
SOU EXTENSION 2 FILED
Jul 15, 2014 EXT2
SOU TEAS EXTENSION RECEIVED
Jul 15, 2014 EEXT
NOTICE OF APPROVAL OF EXTENSION REQUEST E-MAILED
Dec 6, 2013 EXRA
SOU EXTENSION 1 GRANTED
Dec 4, 2013 EX1G
SOU EXTENSION 1 FILED
Dec 4, 2013 EXT1
SOU TEAS EXTENSION RECEIVED
Dec 4, 2013 EEXT
NOA E-MAILED - SOU REQUIRED FROM APPLICANT
Jul 23, 2013 NOAM
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED
May 28, 2013 NPUB
PUBLISHED FOR OPPOSITION
May 28, 2013 PUBO
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED
May 8, 2013 NONP
APPROVED FOR PUB - PRINCIPAL REGISTER
Apr 19, 2013 CNSA
ASSIGNED TO EXAMINER
Apr 18, 2013 DOCK
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED
Jan 22, 2013 NWOS
NEW APPLICATION ENTERED
Jan 18, 2013 NWAP

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